Over Half Of Customers Will Not Utilize A Company If It Has Less Than A 4 Star Rating

This stat is one of many that highlight the value of online rankings. Now that news of consumer satisfaction travels this fast, keeping your clients happy is more vital than ever.

57 percent of consumers have searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Additionally, 11 percent looked just for businesses with an ideal five star rating.

Source: Brightlocal

30% Of Customers Feel Positive About A Business Which Answers Online Reviews

Keeping in touch with your clients develops trust. Even something as simple as reacting to their comments and reviews can make them feel valued.

As you may expect, customers who feel this way are more willing to spend more money with a company.

Source: Statuslabs

Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

Younger individuals know the value of being informed. User-generated content has an indisputable influence on consumers.

They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Online Item Reviews About A Product Can Raise Its Conversion Rate By More Than 270 Percent

User review stats show the purchase likelihood for a product with five reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of customers, who focus on the number of reviews is currently at 46%.

Source: Brightlocal

Just 6 Percent Of Consumers Don't Rely On Consumer Reviews At All

According to consumer review stats, a massive 19 percent of customers constantly rely on online reviews and never a make a purchase without reading reviews.

Source: Statista

77% Of Clients Do Not Trust Reviews That Are Older Than 3 Months

Consumers don't care how great your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.

Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses should to be continuously asking for reviews.

Source: Statuslabs

88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronics

Statistics reveal that reviews were more successful than TV ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Positive Reviews Encourage 68 Percent Of Customers To Use Local Businesses

Given that the huge bulk of consumers check out reviews, you'd want yours to be inviting to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

USA Buyers View "Product Performance" To Be The Most Helpful Detail In Product Reviews

They focus on various elements of the shopping experience when individuals read reviews. But according to online review stats, 60% of them are most thinking about the product's performance.

Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of American clients.

Source: Statista

Users Checking Out Reviews On A Mobile Device Are 127% Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done faster. Therefore, buying decisions are made rapidly.

Online reviews are certainly convincing, yet online marketers have not always come to value the power of them.

Source: Martech Zone

91% Of Millennials Trust In Online Reviews As Much As Family And Friends

Online review stats put clients' reviews as the most credible source of recommendations. Online reviews usually bring the exact same weight as recommendations from friends and family.

Source: Brightlocal

53% Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of Online Shopping.

Today's shoppers are wary and desire the best bang for their dollar. It's not surprising that that they consider reading reviews as a huge part of the buying decision.

Source: Statista

74% Of Local Businesses Have At A Minimum, 1 Google Review

A single review is far from sufficient to enhance your site's SERP ranking.

Looking at online ratings data, we found out that a company requires to have an average of 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

73 Percent Of Consumers Think Consumer Reviews Are More Crucial Than Star And Number Rankings

Online review stats make it clear people aren't satisfied with ratings alone.

Consumer reviews make the stats appear more genuine which is what the prospective customers are looking for. Nearly a 3rd of consumers state composed reviews are the only feature that makes them think the websites' reviews are pertinent and beneficial.

Source: Fan and Fuel

83% Of All Younger Clients Were Asked To Give A Review Recently

Of those asked, 80% of consumers did submit a review. Overall, companies have asked 66% of all clients to leave a review on their business.

Source: Brightlocal