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88% Of Executives Consider Reputation Risk As A Leading Business Concern
Reputation management stats show a business's reputation does not affect simply the clients. Prospective team members also take a look at ratings and take a look at reviews.
Source: Deloitte
70 Percent Of Consumers Choose To Find Out About A Business By Means Of Reviews And Articles, Instead Of Advertisements
Ads are all well and good, but it deserves trying a different approach too. Reviews are by far the very best way to find the truth about a service or product.
Source: Statuslabs
52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews As Well
We already discussed the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. Customers expect to see some unfavorable reviews.
Source: Capterra
Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Businesses
More youthful individuals understand the value of being informed. User-generated content has an indisputable impact on consumers.
They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are different though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal
89% Of Consumers Prefer To Read Reviews On Their Smartphones
Be it by means of an app or a mobile internet browser, consumers choose to read reviews on their mobile phones.
Source: Statista
30% Of Customers Feel Positive About A Business Which Reacts To Online Reviews
Keeping in touch with your customers develops trust. Even something as basic as reacting to their comments and reviews can make them feel valued.
As you may anticipate, clients who feel this way are ready to invest more cash with a company.
Source: Statuslabs
70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. Many people check out many more reviews to get an idea of how the business is actually doing. Do not depend on that figure alone.
Source: Brightlocal
Positive Reviews Motivate 68 Percent Of Customers To Choose A Local Business
Because the large majority of consumers check out reviews, you'd want yours to be appealing to new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process
Let's say you wish to purchase a brand-new vehicle and there are several models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.
With the help of other customers, you manage to pick a model that works for you. That's how favorable reviews transform consumers into consumers.
Source: Consumer Affairs
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of US Consumers
24% of US shoppers consider reviews as 'extremely influential'.
To show the significance of online reviews and scores, did you know that 81% of customers will pay more for an item with reviews and those same customers are also ready to accept slower shipping times for such products.
Source: Turntonetworks
More Than 4 Negative Reviews About A Business Or Service May Decrease Sales By 70%
One negative review suffices for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.
Naturally, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
63.6% Of Customers Visit Google To Check For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.
These online review stats reveal the basic appeal of a site can just presume when it comes to trust.
Source: Review Trackers
90 Percent Of Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what people state about impressions, right?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
Think about asking your visitors to write one if you do not have reviews on your website.
Source: Martech Zone