Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social network which can also influence our buying preferences.

According to social media reviews data, Facebook affects the majority of users' purchase decisions.

Facebook reviews stats expose that four out of five users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

77% Of Customers Do Not Rely On Reviews That Are Older Than Three Months

Clients don't care how excellent your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.

Consumers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of customers who read customer reviews, agree that it increases their purchasing confidence.

Organizations utilize the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

73 Percent Of Customers Think Consumer Reviews Are More Crucial Than Star And Number Scores

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Written reviews make the stats appear more genuine which is what the prospective clients are looking for. Nearly a third of customers say written reviews are the only feature that makes them believe the sites' reviews are appropriate and useful.

Source: Fan and Fuel

88% Of Executives Consider Reputation Risk As A Top Business Issue

Reputation management statistics show a business's reputation does not affect simply the clients. Prospective team members also look at scores and take a look at reviews.

Source: Deloitte

Favorable Reviews Motivate 68 Percent Of Customers To Choose A Local Business

Considering that the huge majority of consumers read reviews, you would want yours to be appealing to new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If A Business Takes Care Of Problems Rapidly And Efficiently, 95% Of Unhappy Consumers Will Go Back To A Business

Consumers don't expect you to be perfect. They do expect you to resolve things when they go wrong. If there is nothing else a business can do to deal with an issue, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

Reviews Shared On Twitter Can Help Improve Online Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they realize the massive impact user ratings have on their business. Unfavorable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

Only 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are totally free, a surprisingly low number of companies in fact use them.

Although we now know why client reviews are so powerful, many businesses apparently do not.

Source: LsaInsider

Half Of All Millennial's "Always" Check Out Online Reviews For Businesses

Younger people know the worth of being informed. User-generated material has an indisputable impact on customers.

If businesses think of the power of consumer reviews over millennials, they will recognize what they've been missing out on. Older people are various though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a brand-new car and there are a number of models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.

With the help of other customers, you manage to choose a model that works for you. That's how favorable reviews convert consumers into clients.

Source: Consumer Affairs

74% Of Local Businesses Have At Least One Google Review

One review is far from enough to enhance your website's SERP ranking.

Looking at online ratings stats, we found out that a company needs to have a minimum of 40 reviews before customers "Award" it with a star.

Source: Brightlocal