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Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you wish to buy a brand-new automobile and there are several models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.
With the help of other customers, you manage to select one that works for you. That's how favorable reviews convert customers into consumers.
Source: Consumer Affairs
86 Percent Of Consumers Would Consider Writing A Review For A Business
Your clients are your most important resource, and it's not just because of the money they invest at your business. They will be prepared to share it if you offer them an excellent experience.
Source: Brightlocal
Software Application Reviews Influence Over 98 Percent Of All Buyers
18% of software application buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
74 Percent Of Local Businesses Have At Least 1 Google Review
One review is far from adequate to improve your site's SERP ranking.
Taking a look at online scores statistics, we found out that a business needs to have at least 40 reviews before clients "Award" it with a star.
Source: Brightlocal
63.6% Of Consumers Go To Google To Look For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.
When it comes to trust, these online review statistics show the basic popularity of a site can only go so far.
Source: Review Trackers
Clients Might Spend 31% More With A Business That Has Terrific Reviews
Pay attention to this fact. The better other users describe your product or service, the more money you can charge and consumer review stats reveal to us precisely how much more.
Source: Martech Zone
70 Percent Of Consumers Need To Read At Least 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. Many people read much more reviews to get a better idea of how business is actually doing. Don't depend upon that figure alone.
Source: Brightlocal
82% Of Customers Visit Review Sites Since They Want To Acquire A Product Or A Service And Want To Get The Truth About The Businesses Products And Services.
Users come since they have currently formed a purchase decision. The bulk of them (89%) purchase within a week of their visit.
Source: RevLocal
Positive Reviews Encourage 68% Of Customers To Use Local Businesses
Because the large majority of consumers read reviews, you'd want yours to be appealing to brand-new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
The Average Review Word Count Has Become 65% Shorter Since 2010
Recently reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of tweet on twitter.
Source: Review Trackers
Online Item Reviews About An Item Can Amplify Its Conversion Rate By A Whopping 270 Percent
User review statistics reveal the purchase likelihood for a product with five reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
98 Percent Of Yelp's Visitors Purchased From A Business They Found On The Site
Generally, 142 million consumers go to Yelp monthly. This is as great a time as any if you haven't declared your totally free Yelp business page.
Source: RevLocal
Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is presently the most popular social media which can also influence our buying decisions.
According to social media reviews data, Facebook impacts over half of users' purchase decisions.
Facebook reviews statistics expose that four out of 5 users are most likely to rely on a local business if it has favorable reviews.
Source: RevLocal
Only 44 Percent Of Local Companies Have Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of companies really utilize them.
Although we now understand why consumer reviews are so powerful, most businesses apparently don't.
Source: LsaInsider
90% Of Users Require Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals say about impressions, right?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
If you don't have reviews on your website, consider asking your visitors to compose one.
Source: Martech Zone
15% Of Consumers Do Not Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15% of potential customers will not even consider working with a business they can't find opinions about.
Source: Statuslabs
91 Percent Of Millennials Have Confidence In Online Reviews As Much As Family And Friends
Online review stats put consumers' reviews as the most trustworthy source of recommendations. Online reviews usually carry the very same weight as recommendations from loved ones.
Source: Brightlocal