64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who check out client reviews, agree that it increases their buying confidence.

Companies use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions

Facebook is currently the most popular social media which can also influence our purchasing preferences.

According to social reviews stats, Facebook impacts over half of users' purchase decisions.

If it has positive reviews, Facebook reviews stats expose that four out of five users are most likely to rely on a local business.

Source: RevLocal

83% Of Clients Do Not Trust Advertising

The standard channels to reach consumers aren't as prominent as they utilized to be. Many users who no longer trust ads choose to pay attention to clients' recommendations online.

Source: Statuslabs

Just 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of companies in fact utilize them.

Although we now know why customer reviews are so powerful, the majority of businesses apparently do not.

Source: LsaInsider

88% Of Executives View Reputation Risk As A Top Business Issue

Reputation management stats suggest a business's reputation doesn't affect simply the consumers. Potential employees likewise look at rankings and read reviews.

Source: Deloitte

89% Of Clients Review A Companies Responses To Reviews

Not only do a lot of clients check out the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

63.6% Of Customers Check Out Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

These online review stats show the general appeal of a site can just presume when it pertains to trust.

Source: Review Trackers

60 Percent Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is influenced considerably by blogs and reviews on social networks. With males being two times as likely to be influenced than women.

Reviews and rating statistics reveal people value the viewpoint of peers more than any other material.

Source: Collective Bias

Google Represents 57.5% Of All Reviews Throughout The World

Google is in the lead here, followed by Facebook as a distant second.

These the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the positive and negative reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Consumers anticipate to see some negative reviews.

Source: Capterra

67% Of Consumers Say Reviews Are A "Very Important" Factor When Selecting A Service Provider

When consumers need to pick a solution provider, reviews have a massive influence on their decision.

Source: DemandGenReport

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

A Lot Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends reveal people prefer to comment if they had a positive experience, rather than a average or unfavorable one.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star ranking is the first thing customers see. Still, users take note of other elements as well, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American consumers.

Source: Statista

91 Percent Of Millennials Have Faith In Online Reviews As Much As Loved Ones

Online review stats position customers' reviews as the most reliable source of suggestions. Online reviews generally carry the very same weight as guidance from family and friends.

Source: Brightlocal

86% Of Customers Would Think About Writing A Review For A Business

Your clients are your most important resource, and it's not just because of the cash they spend at your business. They will be willing to share it if you offer them an excellent experience.

Source: Brightlocal