Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

86 Percent Of Customers Would Consider Composing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the cash they invest at your business. If you provide a great experience, they will be willing to share it.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

77% Of Customers Would Most Likely Give A Review If They Were Asked

More than a 35% would post a review to advise others about their consumer encounter and 24% would most likely direct their review to the business itself.

Over a 26% would be willing to leave a review to assist other individuals with their decision making process.

Source: Podium

98% Of Yelp's Visitors Purchased From A Business They Found On The Site

Usually, 142 million customers check out Yelp monthly. This is as good a time as any if you have not claimed your complimentary Yelp business page.

Source: RevLocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star ranking is the first thing consumers see. Still, users take notice of other elements also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of US customers.

Source: Statista

89% Of Customers Like To Read Reviews On Their Mobile Devices

Be it via an app or a mobile browser, people choose to read reviews on their mobile phones.

Source: Statista

Online Product Reviews About An Item Can Boost Its Conversion Rate By More Than 270%

User review statistics reveal the purchase possibility for an item with 5 reviews is 270 percent higher than the same item without reviews.

Source: Spiegel Research Center

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you wish to purchase a new car and there are numerous models which fit your requirements. How do you pick the best one for you? Well, you read the reviews.

With the help of other people, you manage to select one that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs

Consumers Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users prefer to get things done quicker. Therefore, purchasing choices are made quickly.

Online reviews are certainly convincing, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

Positive Reviews Motivate 68% Of Consumers To Use Local Businesses

Because the vast majority of consumers read reviews, you'd want yours to be enticing to new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Software Reviews Influence Over 98 Percent Of All Buyers

18 percent of software application purchasers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no effect whatsoever on just 2 percent of customers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

90% Of Site Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people say about very first impressions?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your site, think about asking your visitors to compose one.

Source: Martech Zone

73 Percent Of Customers Think Client Reviews Are More Vital Than Star And Number Scores

Online review stats make it clear individuals aren't pleased with scores alone.

Written reviews make the statistics appear more authentic which is what the prospective customers are searching for. Almost a 3rd of consumers say composed reviews are the only function that makes them think the websites' reviews are helpful and pertinent.

Source: Fan and Fuel

Only 6% Of Consumers Do Not Rely On Client Reviews At All

According to customer review statistics, a tremendous 19 percent of customers constantly rely on online reviews and never a make a purchase without reading reviews first.

Source: Statista

74 Percent Of Regional Businesses Have At Least One Google Review

A single review is far from adequate to improve your site's SERP ranking.

Looking at online rankings stats, we learnt that a company requires to have a minimum of 40 reviews before people "Award" it with a star.

Source: Brightlocal

61 Percent Of Regional Businesses Have An Average Rating Of 4 Or 5 Stars

Generally two-thirds of companies have excellent and awesome scores. Just 5% of companies have a rating listed below 3 stars.

Source: Brightlocal

Customers Could Invest 31 Percent More With A Business That Has Excellent Reviews

Take notice of this fact. The better other users describe your product or service, the more money you can charge and customer review statistics reveal to us exactly how much more.

Source: Martech Zone