Unfavorable Reviews Can Boost Conversion By Up To 85 Percent

It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your site. According to online review data, individuals spend more than five times as long on a site when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

More Than Half Of Consumers Aged 25-34 Wrote Reviews

According to Statista, the more youthful generations are unsurprisingly the more opinionated ones.

Source: Statista

91% Of Millennials Have Confidence In Online Reviews As Much As Friends And Family

Online review stats put customers' reviews as the most trustworthy source of suggestions. Online reviews generally bring the exact same weight as advice from family and friends.

Source: Brightlocal

89% Of Clients Review A Companies Responses To Reviews

Not only do most shoppers read the review replies, 30% of them highly value them. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

72% Of Customers Will Not Take Action Unless They Read Some Reviews

No matter how tempting your marketing is, you still require consumer reviews. There's no skirting around it. Customers are still ready to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Won't Utilize A Service

This stat is one of many that highlight the value of online scores. Now that news of consumer fulfillment travels this fast, keeping your customers delighted is more vital than ever.

57 percent of customers have actually looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

Moreover, 11% looked only for businesses with an ideal five star ranking.

Source: Brightlocal

73% Of Consumers Think Consumer Reviews Are More Vital Than Star And Number Rankings

Online review statistics make it clear people aren't satisfied with ratings alone.

Written reviews make the statistics appear more authentic which is what the potential consumers are looking for. Practically a third of customers say composed reviews are the only feature that makes them believe the websites' reviews are beneficial and pertinent.

Source: Fan and Fuel

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business

The star score is the first thing consumers see. Still, users focus on other elements also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of USA consumers.

Source: Statista

74 Percent Of Local Businesses Have At Least One Google Review

A single review is far from adequate to enhance your site's SERP ranking.

Looking at online ratings data, we learnt that a business requires to have a minimum of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

Positive Reviews Encourage 68 Percent Of Customers To Choose Local Businesses

Given that the vast bulk of customers read reviews, you'd want yours to be appealing to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If A Business Takes Care Of Problems Rapidly And Effectively, 95% Of Unhappy Customers Will Go Back To A Company

Consumers do not expect you to be perfect. They do expect you to deal with things when they go wrong. If there is absolutely nothing else a company can do to resolve an issue, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you want to buy a brand-new vehicle and there are several models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.

With the help of other consumers, you manage to choose a model that works for you. That's how favorable reviews transform consumers into customers.

Source: Consumer Affairs

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses question the integrity of online reviews. Nonetheless, they realize the enormous effect user ratings have on their business. Undesirable consumer or employee reviews can affect 90% of job seekers.

Source: Career Arc

A One Star Boost In Rating Can Cause A 5% To 9% Boost In Business Income

Businesses that treat consumers fairly usually succeed, review websites help make certain of that.

Source: Statuslabs

77% Of Customers Don't Rely On Reviews That Are Older Than Three Months

Clients don't care how good your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that companies need to be constantly asking for reviews.

Source: Statuslabs