Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a brand-new automobile and there are several models which fit your requirements. How do you select the best one for you? Well, you read online reviews.

With the help of other people, you quickly pick one that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs

98% Of Yelp's Site Visitors Bought From A Business They Discovered On The Website

Usually, 142 million customers check out Yelp every month. This is as good a time as any if you have not claimed your free Yelp business page.

Source: RevLocal

Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can also affect our buying preferences.

According to social reviews statistics, Facebook impacts over half of users' purchase choices.

Facebook reviews statistics reveal that four out of 5 users are most likely to trust a local business if it has positive reviews.

Source: RevLocal

86% Of Customers Would Consider Writing A Review For A Business

Your clients are your most important resource, and it's not only because of the money they invest at your business. If you provide a good experience, they will want to share it.

Source: Brightlocal

63.6% Of Consumers Go To Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.

When it comes to trust, these online review stats show the basic popularity of a website can only go so far.

Source: Review Trackers

60 Percent Of Customers Refer To Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping

In-store purchasing is affected considerably by blogs and reviews on social networks. With males being twice as likely to be influenced than women.

Reviews and score stats reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Since They Desire To Acquire A Product Or A Service And Want To Get The Truth About The Businesses Products And Services, 82 Percent Of Customers Go To Review Sites.

Users come due to the fact that they have actually already formed a buying decision. The bulk of them (89 percent) purchase within a week of their visit.

Source: RevLocal

If They Were Asked, 77% Of Customers Would Certainly Leave A Review

More than a 35% would submit a review to advise others about their consumer experience and 24% would rather direct their review to the company itself.

Over a 26% would be willing to submit a review to help other people with their choice making process.

Source: Podium

A One Star Boost In Ranking Can Result In A 5% To 9% Increase In Business Earnings

Businesses that treat clients fairly generally succeed, review sites help ensure of that.

Source: Statuslabs

Clients Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done quicker. Purchasing choices are made quickly.

Online reviews are certainly convincing, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

15 Percent Of Buyers Do Not Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15% of potential consumers won't even think about working with a company they can't find opinions about.

Source: Statuslabs

77% Of Consumers Do Not Trust Reviews That Are Older Than 3 Months

Clients don't care how excellent your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that companies should to be constantly requesting reviews.

Source: Statuslabs

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review statistics show user-generated material can do miracles in terms of conversions.

A single review can have a massive effect on your business.

A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44 percent boost.

Source: RevLocal

53% Of Customers Expect Companies To Respond Within A Week To Negative Reviews

Online review stats clarify that 63% of customer reviews go on without a reaction. That's too bad, since those companies are losing consumers that way.

Source: Review Trackers

American Shoppers Regard "Product Performance" To Be The Most Valuable Info In Product Reviews

When people check out reviews, they focus on different aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality over time are the next few considerations for more than 50% of USA customers.

Source: Statista

83% Of Customers Do Not Trust Advertising

The conventional channels to reach clients aren't as influential as they used to be. A lot of users who no longer trust advertisements choose to take notice of customers' recommendations online.

Source: Statuslabs

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz