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A Lot Of Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they have visited a supplier. Online review trends show individuals choose to comment if they had a favorable experience, instead of a unfavorable or average one.
Source: Brightlocal
74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review
A single review is far from sufficient to improve your site's SERP ranking.
Looking at online ratings statistics, we discovered that a business requires to have a minimum of 40 reviews before users "Award" it with a star.
Source: Brightlocal
89% Of Shoppers Like To Read Reviews On Their Mobile Phones
Be it through an app or a mobile web browser, most people prefer to read reviews on their mobile devices.
Source: Statista
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company
The star ranking is the first thing consumers see. Still, users take note of other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA consumers.
Source: Statista
Negative Reviews Can Boost Conversion By As Much As 85%
It sounds crazy, but negative reviews can be a positive force for users to spend more time on your website. According to online review statistics, people spend more than five times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
More Than Half Of Shoppers Aged 25-34 Wrote Reviews
According to Statista, the younger generations are unsurprisingly the more vocal ones.
Source: Statista
91% Of Millennials Turn To Online Reviews As Much As Friends And Family
Online review statistics put clients' reviews as the most trustworthy source of suggestions. Online reviews generally carry the same weight as advice from loved ones.
Source: Brightlocal
70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Most people check out many more reviews to get a better idea of how the business is actually doing. Don't depend upon that fact alone.
Source: Brightlocal
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Crucial Part Of The Online Shopping Experience In 2018.
Today's consumers are wary and want the best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the buying decision.
Source: Statista
86% Of Customers Would Think About Writing A Review For A Business
Your clients are your most important resource, and it's not only because of the cash they invest at your business. They will be prepared to share it if you offer them a good experience.
Source: Brightlocal
60% Of Consumers Consult Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With males being two times as likely to be influenced than women.
Reviews and rating statistics reveal individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of businesses question the integrity of online reviews. Nevertheless, they realize the enormous impact user ratings have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.
Source: Career Arc
71% Of Millennials Search Consumer Reviews Of Professional Services
Majority of all people in need of a professional service turn to online reviews.
According to online reviews stats, 59% used online reviews to pick a physician or a legal representative.
Younger people (age 18-35) are even more likely to work with a professional based upon online reviews. Just 19% of millennials will think about hiring a legal representative without any.
Source: Thomson Reuters
64% Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out customer reviews, concur that it increases their purchasing confidence.
Businesses use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista