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63.6 Percent Of Customers Go To Google To Read Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
These online review stats show the basic appeal of a website can only presume when it comes to trust.
Source: Review Trackers
98 Percent Of Yelp's Visitors Purchased From A Business They Found On The Website
Normally, 142 million customers visit Yelp every month. This is as good a time as any if you have not claimed your complimentary Yelp business page.
Source: RevLocal
More Than Half Of Individuals Aged 25-34 Wrote Reviews
According to Statista, the younger generations are unsurprisingly the more vocal ones.
Source: Statista
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's consumers are smart and want the best bang for their buck. It's no wonder that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
89% Of Clients Read A Businesses Responses To Reviews
Not only do the majority of consumers read the review replies, 30% of them highly value them. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
Reviews Posted On Twitter Can Improve Revenues By 6.46%
Online review stats show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
90 Percent Of Users Require Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals say about very first impressions?
Users get their first impression of your businesses through reviews. Generally through less than 10 of them.
Consider asking your visitors to write one if you do not have reviews on your website.
Source: Martech Zone
Customers Might Spend 31 Percent More With A Business That Has Terrific Reviews
Pay attention to this statistic. The more detailed other users explain your service or product, the more money you can charge and customer review statistics reveal to us exactly how much more.
Source: Martech Zone
Most Popular Items Have An Average Rating Of 4.2 To 4.7
You can't make everyone delighted, which is why perfect 5 star ratings are suspicious. Somebody always has a little a gripe. That's why it is abnormal to get perfect 5 star scores. Often a lower rating in fact helps your overall score.
According to client rating stats, conversion rates begin to decrease as scores rise above 4.7.
Source: Spiegel Research Center
30% Of Clients Feel Positive About A Company Which Reacts To Online Reviews
Corresponding with your customers develops trust. Even something as simple as reacting to their reviews and comments can make them feel appreciated.
As you might expect, customers who feel this way are happy to spend more money with a company.
Source: Statuslabs
Software Application Reviews Impact Over 98 Percent Of All Buyers
18% of software application buyers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2% of consumers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
70% Of Consumers Need To Read At Least Four Reviews Before They Can Rely On A Business
4 reviews may be too few. Many people check out a lot more reviews to get a better idea of how business is actually doing. Do not depend upon that statistic alone.
Source: Brightlocal
Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to purchase a new automobile and there are a number of models which fit your requirements. How do you choose the very best one for you? Well, you read online reviews.
With the help of other customers, you quickly pick one that works for you. That's how positive reviews transform consumers into customers.
Source: Consumer Affairs