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Clients Could Invest 31% More With A Business That Has Excellent Reviews
Take note of this fact. The better other users explain your service or product, the more cash you can charge and customer review statistics reveal to us precisely just how much more.
Source: Martech Zone
77% Of Users Do Not Rely On Reviews That Are Older Than Three Months
Clients don't care how great your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.
It is for this reason that companies should to be constantly requesting reviews.
Source: Statuslabs
70 Percent Of Customers Prefer To Learn About A Business Via Reviews And Short Articles, Instead Of Ads
Ads are all well and good, however it deserves attempting a different approach as well. Reviews are without a doubt the very best method to discover the truth about a product or service.
Source: Statuslabs
Visitors Reading Reviews On A Mobile Phone Are 127% More Likely To Buy Than Desktop Users
Mobile users choose to get things done much faster. For that reason, buying decisions are made rapidly.
Online reviews are clearly convincing, yet marketers haven't necessarily come to value the power of them.
Source: Martech Zone
89% Of Individuals Want To Read Reviews On Their Mobile Phones
Be it by means of an app or a mobile browser, consumers choose to read reviews on their phones.
Source: Statista
88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices
Stats reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
74 Percent Of Local Businesses Have At A Minimum, One Google Review
A single review is far from adequate to enhance your site's SERP ranking.
Looking at online scores data, we discovered that a company requires to have an average of 40 reviews before clients "Award" it with a star.
Source: Brightlocal
Favorable Reviews Encourage 68 Percent Of Consumers To Use A Local Business
Because the large majority of customers read reviews, you would want yours to be enticing to brand-new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
63.6 Percent Of Customers Check Out Google To Look For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.
When it comes to trust, these online review stats show the general appeal of a website can only go so far.
Source: Review Trackers
Just 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the significant review platforms are free, a remarkably low number of businesses in fact use them.
Although we now understand why consumer reviews are so powerful, most businesses obviously do not.
Source: LsaInsider
88% Of Executives Regard Reputation Risk As A Top Business Issue
Reputation management stats suggest a business's reputation doesn't impact just the clients. Prospective employees likewise take a look at scores and read reviews.
Source: Deloitte
67% Of Customers Claim That Reviews Are A "Very Crucial" Factor When Picking A Solution Provider
Reviews have an enormous impact on their decision when customers have to select a service provider.
Source: DemandGenReport
Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent
It sounds crazy, but negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, individuals devote more than five times as long on a website when they check out negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo