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Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of United States Consumers
24% of US buyers consider reviews as 'extremely influential'.
To highlight the significance of online reviews and scores, did you know that 81% of consumers will pay more for a product with reviews and those exact same customers are also ready to accept slower shipping times for such items.
Source: Turntonetworks
53% Of Americans Consider Product Reviews And Ratings As The Most Crucial Part Of The Online Shopping Experience In 2018.
Today's shoppers are smart and desire the very best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to purchase a brand-new automobile and there are several models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.
With the help of other consumers, you quickly decide on a model that works for you. That's how positive reviews convert customers into customers.
Source: Consumer Affairs
89% Of Individuals Choose To Read Reviews Using Their Cell Phones
Be it via an app or a mobile internet browser, everyday people choose to read reviews on their mobile devices.
Source: Statista
77% Of Consumers Do Not Trust Reviews That Are Older Than Three Months
Customers don't care how good your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.
Customers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that companies need to be continuously requesting reviews.
Source: Statuslabs
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social media which can likewise affect our purchasing preferences.
According to social media reviews statistics, Facebook affects over half of users' purchase choices.
Facebook reviews stats expose that four out of 5 users are most likely to trust a local business if it has favorable reviews.
Source: RevLocal
72 Percent Of Clients Will Not Take Action Before They Read Some Reviews
Regardless of how enticing your marketing is, you still need client reviews. There's no other way around it. Consumers are still happy to hear you out, but they rely on other people more.
Source: My Testimonial Engine
Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Companies
Younger people know the value of being informed. User-generated content has an indisputable effect on consumers.
They will realize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are various though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal
If They Were Asked, 77% Of Clients Would Most Likely Post A Review
More than a 35% would leave a review to inform others about their consumer experience and 24% would definitely direct their review to the business itself.
Over a 26% would be willing to give a review to help other people with their choice making process.
Source: Podium
90 Percent Of Clients Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what people say about very first impressions?
Users get their impression of your businesses through reviews. Generally through less than 10 of them.
If you don't have reviews on your website, think about asking your visitors to compose one.
Source: Martech Zone
71% Of Millennials Search Consumer Reviews Of Professional Services
Over half of all individuals in need of a professional service rely on online reviews.
According to online reviews statistics, 59% used online reviews to pick a doctor or an attorney.
Younger people (age 18-35) are a lot more inclined to employ an expert based on online reviews. Only 19% of millennials will consider working with an attorney without any.
Source: Thomson Reuters