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98 Percent Of Yelp's Website Visitors Bought From A Business They Discovered On The Website
Typically, 142 million consumers visit Yelp every month. If you haven't claimed your complimentary Yelp business page, this is as great a time as any.
Source: RevLocal
49% Of Customers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Buying Decision
Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency also.
The share of clients, who pay attention to the variety of reviews is presently at 46 percent.
Source: Brightlocal
64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30% of customers who read consumer reviews, concur that it increases their purchasing confidence.
Companies utilize the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
53% Of Customers Expect Companies To Answer Back Within A Week To Negative Reviews
Online review statistics reveal that 63% of consumer reviews go on without a reply. That's too bad, because those companies are losing consumers that way.
Source: Review Trackers
United States Consumers Regard "Product Performance" To Be The Most Useful Information In Product Reviews
When people check out reviews, they concentrate on various aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of US customers.
Source: Statista
More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70%
One negative review is enough for 35% of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of companies question the integrity of online reviews. However, they realize the enormous effect user ratings have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.
Source: Career Arc
83 Percent Of Customers Do Not Trust Advertising
The standard channels to reach customers aren't as prominent as they utilized to be. Many users who no longer trust ads choose to take note of clients' suggestions online.
Source: Statuslabs
Due To The Fact That They Want To Acquire A Service Or A Product And Desire To Get The Facts About The Businesses Items And Services, 82% Of Consumers Check Out Review Sites.
Review sites are locations that people go to get the facts about a service, business or item . Since they have currently formed a buying decision, users come. The majority of them (89%) buy within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of US Consumers
24% of US buyers consider reviews as 'exceptionally influential'.
To show the value of online reviews and rankings, did you know that 81 percent of consumers will pay more for a product with reviews and those exact same clients are also happy to accept slower shipping times for such products.
Source: Turntonetworks
Clients Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Purchase Than Desktop Users
Mobile users choose to get things done faster. Buying decisions are made rapidly.
Online reviews are certainly convincing, yet marketers haven't always come to appreciate the power of them.
Source: Martech Zone
63.6% Of Consumers Go To Google To Look For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.
When it comes to trust, these online review stats reveal the general popularity of a website can just go so far.
Source: Review Trackers
If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Won't Use A Business
This stat is among numerous that highlight the value of online rankings. Now that news of consumer fulfillment travels this fast, keeping your consumers pleased is more vital than ever.
57 percent of customers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.
11 percent looked only for services with a best five star ranking.
Source: Brightlocal
77% Of Consumers Don't Trust Reviews That Are Older Than 3 Months
Clients don't care how good your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.
It is for this reason that businesses need to be constantly requesting reviews.
Source: Statuslabs
If A Company Makes An Effort To Resolve Issues Rapidly And Efficiently, 95% Of Unsatisfied Clients Will Return To A Business
Consumers do not anticipate you to be perfect. They do expect you to fix things when they go wrong. If there is absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
15% Of Users Don't Trust Businesses With No Online Reviews
No trust indicates no interactions. 15% of prospective consumers won't even think about working with a business they can't discover opinions about.
Source: Statuslabs
89% Of Consumers Browse A Businesses Reactions To Reviews
Not only do the majority of shoppers read the review replies, 30% of them value them highly. Almost 96% read the reactions to their own reviews.
Source: Brightlocal
77% Of Customers Would Most Likely Post A Review If They Were Asked
More than a 35% would leave a review to inform others about their consumer experience and 24% would likely direct their review to the business itself.
Over a 26% would be willing to post a review to assist other people with their choice making process.
Source: Podium