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89% Of Clients Review A Companies Responses To Reviews
Not only do the majority of clients check out the review replies, 30% of them hold them in high regard. Nearly 96% read the feedback to their own reviews.
Source: Brightlocal
Favorable Reviews Motivate 68 Percent Of Customers To Choose Local Businesses
Given that the vast bulk of consumers read reviews, you would want yours to be appealing to new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Vital Part Of Online Shopping.
Today's shoppers are wary and desire the very best bang for their buck. It's not surprising that that they consider checking out reviews as a big part of the buying decision.
Source: Statista
77% Of Clients Don't Trust Reviews That Are Older Than Three Months
Customers don't care how excellent your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that businesses need to be continuously requesting reviews.
Source: Statuslabs
A Lot Of Popular Products Have A Typical Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star rankings.
According to consumer rating statistics, conversion rates start to decrease as scores rise above 4.7.
Source: Spiegel Research Center
95% Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30% of consumers who read client reviews, concur that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
72 Percent Of Clients Will Not Take Action Before They Read Some Reviews
Regardless of how attractive your marketing is, you still require consumer reviews. There is no way around it. Customers are still happy to hear you out, however they rely on other people more.
Source: My Testimonial Engine
83% Of Consumers Don't Trust Advertising
The conventional channels to reach customers aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements choose to take note of clients' suggestions online.
Source: Statuslabs
67% Of Consumers Claim Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider
When customers have to select a solution provider, reviews have a massive effect on their decision.
Source: DemandGenReport
71% Of Millennials Browse Customer Reviews Of Professional Services
Over half of all individuals in need of a professional service rely on online reviews.
According to online reviews stats, 59% utilized online reviews to select an attorney or a medical professional.
Younger people (age 18-35) are much more likely to work with a professional based on online reviews. Only 19% of millennials will think about employing a legal representative without any.
Source: Thomson Reuters
Customers Reading Reviews On A Mobile Device Are 127 Percent More Likely To Buy Than Desktop Users
Mobile users choose to get things done quicker. Purchasing decisions are made rapidly.
Online reviews are obviously persuasive, yet online marketers have not always come to value the power of them.
Source: Martech Zone
89% Of Buyers Want To Read Reviews On Their Cell Phones
Be it through an app or a mobile internet browser, consumers prefer to read reviews on their cell phones.
Source: Statista