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If They Were Asked, 77% Of Customers Would Definitely Leave A Review
More than a 35% would submit a review to educate others about their consumer experience and 24% would most likely direct their review to the company itself.
Over a 26% would be willing to submit a review to assist other individuals with their decision making process.
Source: Podium
95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
63.6 Percent Of Customers Go To Google To Look For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
These online review stats reveal the basic appeal of a site can just presume when it pertains to trust.
Source: Review Trackers
Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent
It sounds crazy, but negative reviews can be a positive driver for users to devote more time on your website. According to online review data, individuals spend more than 5 times as long on a website when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
83% Of Consumers Don't Rely On Advertising
The conventional channels to reach clients aren't as prominent as they utilized to be. Many users who no longer trust ads select to take notice of customers' suggestions online.
Source: Statuslabs
49% Of Customers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, however they consider their quantity and recency also.
The share of consumers, who focus on the number of reviews is currently at 46%.
Source: Brightlocal
83% Of All Younger Customers Were Invited To Give A Review Recently
Of those invited, 80% of customers did give a review. In general, businesses have actually asked 66% of all clients to give a review on their business.
Source: Brightlocal
Only 6 Percent Of Consumers Don't Rely On Consumer Reviews At All
According to consumer review stats, a whopping 19% of consumers constantly trust online reviews and never a buy without checking out reviews first.
Source: Statista
Reviews Posted On Twitter Can Help Grow Online Sales By 6.46 Percent
Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More
We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are phony. Consumers expect to see some negative reviews.
Source: Capterra
Favorable Reviews Encourage 68 Percent Of Consumers To Use Local Businesses
Since the large majority of customers check out reviews, you would want yours to be enticing to new consumers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
73% Of Customers Think Consumer Reviews Are More Vital Than Star And Number Rankings
Online review data make it clear people aren't satisfied with scores alone.
Written reviews make the statistics appear more authentic which is what the would-be clients are searching for. Nearly a third of customers state written reviews are the only function that makes them believe the websites' reviews are relevant and useful.
Source: Fan and Fuel