98 Percent Of Yelp's Website Visitors Purchased From A Business They Found On The Website

Generally, 142 million customers visit Yelp on a monthly basis. If you haven't claimed your totally free Yelp business page, this is as excellent a time as any.

Source: RevLocal

64% Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read consumer reviews, concur that it increases their buying confidence.

Organizations utilize the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

70 Percent Of Consumers Prefer To Learn About A Business Through Reviews And Short Articles, Instead Of Advertisements

Advertisements are all well and good, but it's worth attempting a different approach as well. Reviews are by far the best method to find the truth about a service or product.

Source: Statuslabs

77% Of Customers Would Post A Review If They Were Asked

More than a 35% would leave a review to inform others about their consumer encounter and 24% would likely direct their review to the business itself.

Over a 26% would be willing to leave a review to assist other individuals with their choice making process.

Source: Podium

60% Of Consumers Consult Blog And Social Network Reviews On Their Cell Phones Prior To Shopping

In-store shopping is affected considerably by blogs and reviews on social media. With males being twice as likely to be affected than women.

Reviews and rating stats show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Statistics reveal that reviews were more helpful than Television advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of US Customers

24% of US shoppers consider reviews as 'incredibly influential'.

To illustrate the significance of online reviews and ratings, did you understand that 81% of consumers will pay more for an item with reviews and those same clients are also happy to accept slower shipping times for such products.

Source: Turntonetworks

Due To The Fact That They Want To Acquire An Item Or A Service And Desire To Get The Facts About The Businesses Products And Services, 82% Of Customers Check Out Review Sites.

Users come since they have already formed a purchase decision. The bulk of them (89%) buy within a week of their visit.

Source: RevLocal

United States Consumers Regard "Product Performance" To Be The Most Useful Info In Product Reviews

When people read reviews, they concentrate on various elements of the shopping experience. However according to online review statistics, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of American clients.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star ranking is the first thing consumers see. Still, users focus on other elements too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American customers.

Source: Statista

49 Percent Of Customers Consider The Quantity Of Online Reviews As A Vital Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency also.

The share of customers, who focus on the number of reviews is currently at 46 percent.

Source: Brightlocal

89% Of Consumers Prefer To Read Reviews Using Their Smartphones

Be it by means of an app or a mobile browser, everyday people choose to read reviews on their mobile devices.

Source: Statista

If A Business Handles Issues Quickly And Effectively, 95% Of Disappointed Customers Will Go Back To A Company

Consumers don't anticipate you to be perfect. When things go wrong, they do expect you to resolve things. If there's absolutely nothing else a business can do to resolve a concern, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

63.6% Of Consumers Check Out Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics reveal the basic appeal of a site can just go so far.

Source: Review Trackers

Google Represents 57.5% Of All Reviews Across The Globe

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

91 Percent Of Millennials Have Confidence In Online Reviews As Much As Loved Ones

Online review statistics put customers' reviews as the most reliable source of recommendations. Online reviews typically bring the exact same weight as suggestions from family and friends.

Source: Brightlocal

Positive Reviews Encourage 68% Of Customers To Use A Local Business

Considering that the huge bulk of consumers read reviews, you would want yours to be appealing to new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz