86 Percent Of Customers Would Consider Composing A Review For A Business

Your clients are your most important resource, and it's not just because of the money they spend at your business. They will be willing to share it if you provide them a good experience.

Source: Brightlocal

70 Percent Of Customers Need To Read At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Many people check out a lot more reviews to get a clear view of how the business is in fact doing. Don't depend on that fact alone.

Source: Brightlocal

More Than Half Of Consumers Will Not Utilize An Organisation If It Has Less Than A 4 Star Rating

This stat is one of numerous that show the importance of online ratings. Now that news of consumer fulfillment travels this fast, keeping your consumers happy is more vital than ever.

57 percent of customers have looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

11 percent looked only for businesses with a perfect five star ranking.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to buy a new car and there are several models which fit your requirements. How do you select the best one for you? Well, you read the reviews.

With the help of other customers, you manage to decide on a model that works for you. That's how positive reviews transform consumers into consumers.

Source: Consumer Affairs

77% Of Customers Do Not Trust Reviews That Are Older Than Three Months

Consumers don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that companies ought to be continuously asking for reviews.

Source: Statuslabs

61% Of Local Businesses Have A Typical Score Of 4 To 5 Stars

Generally two thirds of companies have excellent and great rankings. Just 5% of companies have a score below 3 stars.

Source: Brightlocal

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses question the integrity of online reviews. Nonetheless, they understand the enormous impact user rankings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

67% Of Consumers Report Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider

When consumers need to pick a solution provider, reviews have an enormous impact on their decision.

Source: DemandGenReport

15 Percent Of Users Do Not Trust Businesses Without Any Online Reviews

No trust implies no interactions. 15 percent of prospective consumers won't even consider working with a business they can't find opinions about.

Source: Statuslabs

The Typical Review Length Has Gotten 65% Much Shorter Since 2010

At the present time reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

Only 6% Of Consumers Do Not Trust Customer Reviews At All

According to client review stats, a massive 19 percent of customers always rely on online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

Software Reviews Impact Over 98 Percent Of All Purchasers

18 percent of software purchasers consider reviews to be an important factor in the purchase procedure. Software reviews have no impact whatsoever on only 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

More Than Half Of Consumers Aged 25-34 Gave Reviews

According to Statista, the more youthful generations are purportedly the more opinionated ones.

Source: Statista

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz