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Favorable Reviews Motivate 68% Of Customers To Use A Local Business
Since the huge majority of customers read reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
83% Of All Young People Were Asked To Give A Review Recently
Of those asked, 80% of customers did leave a review. Overall, companies have asked 66% of all clients to submit a review on their company.
Source: Brightlocal
90% Of Visitors Require Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals state about first impressions, right?
Users get their impression of your businesses through reviews. Normally through less than 10 of them.
Consider asking your visitors to compose one if you do not have reviews on your website.
Source: Martech Zone
Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of businesses actually use them.
Although we now understand why customer reviews are so effective, most businesses apparently don't.
Source: LsaInsider
60% Of Customers Seek Advice From Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping
In-store shopping is influenced considerably by blogs and reviews on social networks. With males being two times as likely to be influenced than women.
Reviews and score statistics show people value the opinion of peers more than any other material.
Source: Collective Bias
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you want to buy a new car and there are several models which fit your requirements. How do you select the best one for you? Well, you read reviews.
With the help of other consumers, you quickly select one that works for you. That's how favorable reviews transform customers into customers.
Source: Consumer Affairs
86 Percent Of Consumers Would Consider Composing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the cash they spend at your business. If you provide a good experience, they will want to share it.
Source: Brightlocal
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More
We already touched upon the negative and positive reviews and their impact on customers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are favorable. Consumers anticipate to see some unfavorable reviews.
Source: Capterra
Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions
Facebook is presently the most popular social media which can likewise influence our buying decisions.
According to social reviews stats, Facebook affects over half of users' purchase choices.
If it has positive reviews, Facebook reviews stats expose that four out of 5 users are likely to rely on a local business.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company
The star score is the first thing customers see. Still, users take note of other elements also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of United States customers.
Source: Statista
70 Percent Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Most people check out a lot more reviews to get an idea of how business is really doing. Don't depend on that statistic alone.
Source: Brightlocal
Online Product Reviews About A Product Can Improve Its Conversion Rate By More Than 270%
User review statistics reveal the purchase probability for an item with five reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center