Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you wish to purchase a new car and there are numerous models which fit your criteria. How do you choose the very best one for you? Well, you read the reviews.

With the help of other consumers, you manage to select a model that works for you. That's how favorable reviews transform consumers into customers.

Source: Consumer Affairs

53% Of Americans Consider Item Reviews And Scores As The Most Important Part Of Online Shopping.

Today's consumers are wary and desire the best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

86 Percent Of Customers Would Think About Writing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the cash they spend at your business. They will be prepared to share it if you provide them an excellent experience.

Source: Brightlocal

Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions

Facebook is currently the most popular social media which can also influence our purchasing preferences.

According to social media reviews statistics, Facebook affects over half of users' purchase choices.

Facebook reviews statistics reveal that four out of 5 users are more likely to rely on a local business if it has positive reviews.

Source: RevLocal

Online Product Reviews About A Product Can Boost Its Conversion Rate By More Than 270 Percent

User review statistics show the purchase likelihood for an item with five reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

Most Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they've visited a vendor. Online review trends reveal people choose to comment if they had a favorable experience, instead of a unfavorable or average one.

Source: Brightlocal

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Clients

24% of US consumers consider reviews as 'exceptionally influential'.

To show the importance of online reviews and ratings, did you understand that 81% of consumers will pay more for a product with reviews and those same consumers are also ready to accept slower shipping times for such items.

Source: Turntonetworks

91% Of Millennials Rely On Online Reviews As Much As Loved Ones

Online review stats position consumers' reviews as the most trustworthy source of recommendations. Online reviews usually carry the same weight as recommendations from friends and family.

Source: Brightlocal

Clients Might Invest 31% More With A Business That Has Great Reviews

Take notice of this fact. The better other users explain your services or product, the more cash you can charge and consumer review stats reveal to us precisely just how much more.

Source: Martech Zone

A One Star Increase In Score Can Lead To A 5% To 9% Increase In Business Revenue

Businesses that treat customers well generally prosper, review sites help make certain of that.

Source: Statuslabs

The Typical Review Length Has Gotten 65% Much Shorter Since 2010

In the present day reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

Positive Reviews Encourage 68 Percent Of Consumers To Use A Local Business

Considering that the vast majority of customers read reviews, you would want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

73% Of Customers Believe Customer Reviews Are More Important Than Star And Number Ratings

Online review stats make it clear individuals aren't satisfied with ratings alone.

Customer reviews make the stats appear more genuine which is what the prospective consumers are trying to find. Practically a third of consumers state composed reviews are the only feature that makes them believe the sites' reviews are pertinent and useful.

Source: Fan and Fuel

Unfavorable Reviews Can Boost Conversion By Up To 85%

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review statistics, people spend more than five times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of companies question the integrity of online reviews. Nevertheless, they realize the huge effect user rankings have on their business. Unfavorable consumer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Companies

Younger people understand the value of being informed. User-generated content has an indisputable influence on consumers.

They will understand what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older individuals are different though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal