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Just 6 Percent Of Consumers Do Not Rely On Client Reviews At All
According to consumer review stats, a massive 19% of consumers always trust online reviews and never ever a make a purchase without reading reviews.
Source: Statista
When Buying Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Aspect
Statistics reveal that reviews were more successful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
The Typical Review Word Count Has Gotten 65% Much Shorter Since 2010
At the present time reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.
Source: Review Trackers
Software Application Reviews Impact Over 98 Percent Of All Buyers
18 percent of software purchasers consider reviews to be an important factor in the purchase procedure. Software application reviews have no effect whatsoever on just 2 percent of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of companies doubt the integrity of online reviews. However, they recognize the huge effect user ratings have on their business. Unfavorable consumer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
61% Of Local Businesses Have An Average Rating Of 4 To 5 Stars
Generally 2 out of 3 businesses have excellent and outstanding ratings. Just 5% of businesses have a score below 3 stars.
Source: Brightlocal
70% Of Customers Choose To Find Out About A Business Through Reviews And Articles, Instead Of Advertisements
Ads are all well and good, but it deserves attempting a different approach also. Reviews are without a doubt the very best method to discover the truth about a service or product.
Source: Statuslabs
63.6 Percent Of Customers Check Out Google To Read Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review statistics reveal the basic popularity of a site can only go so far.
Source: Review Trackers
83% Of Consumers Don't Trust Advertising
The traditional channels to reach clients aren't as influential as they used to be. The majority of users who no longer trust advertisements select to take note of clients' suggestions online.
Source: Statuslabs
77% Of Users Do Not Rely On Reviews That Are Older Than Three Months
Customers don't care how good your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.
It is for this reason that companies should to be constantly requesting reviews.
Source: Statuslabs
Google Represents 57.5 Percent Of All Reviews Across The Globe
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers