64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who check out consumer reviews, agree that it increases their buying confidence.

Businesses use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

73 Percent Of Customers Think Consumer Reviews Are More Crucial Than Star And Number Rankings

Online review statistics make it clear people aren't pleased with scores alone.

Client reviews make the stats appear more genuine which is what the potential clients are searching for. Almost a 3rd of customers say written reviews are the only function that makes them believe the websites' reviews are useful and pertinent.

Source: Fan and Fuel

52% Of Customers Rely On A Product More If It Has Negative Reviews Also

We already discussed the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Customers expect to see some negative reviews.

Source: Capterra

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review stats show user-generated material can do wonders in terms of conversions.

A single review can have a substantial effect on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can provide an astonishing 44 percent boost.

Source: RevLocal

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Consumers

24% of US buyers consider reviews as 'extremely influential'.

To highlight the value of online reviews and ratings, did you understand that 81% of consumers will pay more for a product with reviews and those same clients are also happy to accept slower shipping times for such items.

Source: Turntonetworks

Only 6 Percent Of Consumers Do Not Rely On Customer Reviews At All

According to customer review statistics, a tremendous 19 percent of consumers constantly rely on online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

90 Percent Of Consumers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people state about first impressions?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

If you don't have reviews on your website, think about asking your visitors to compose one.

Source: Martech Zone

Customers Might Spend 31% More With A Business That Has Terrific Reviews

Take notice of this fact. The more detailed other users describe your services or product, the more cash you can charge and consumer review statistics reveal to us exactly how much more.

Source: Martech Zone

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they realize the huge effect user rankings have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

74 Percent Of Regional Businesses Have At A Minimum, One Google Review

A single review is far from sufficient to enhance your website's SERP ranking.

Taking a look at online ratings statistics, we discovered that a business requires to have at least 40 reviews before customers "Award" it with a star.

Source: Brightlocal

53% Of Consumers Anticipate Companies To Reply Within A Week To Unfavorable Reviews

Online review stats prove that 63% of consumer reviews stay without a reaction. That's regrettable, because those businesses are losing consumers that way.

Source: Review Trackers

15 Percent Of Clients Do Not Trust Businesses Without Having Online Reviews

No trust indicates no interactions. 15% of potential clients won't even consider working with a company they can't find viewpoints about.

Source: Statuslabs

The Average Review Word Count Has Actually Gotten 65% Much Shorter Since 2010

Presently reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of a twitter tweet.

Source: Review Trackers

Half Of All Millennial's "Always" Check Out Online Reviews For Businesses

More youthful individuals know the worth of being informed. User-generated material has an unassailable influence on customers.

If businesses think of the power of customer reviews over millennials, they will recognize what they've been missing out on. Older people are different though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Positive Reviews Encourage 68% Of Customers To Use A Local Business

Considering that the huge bulk of consumers check out reviews, you'd want yours to be appealing to brand-new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Buyers Reading Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done quicker. Buying choices are made rapidly.

Online reviews are obviously convincing, yet online marketers haven't necessarily come to value the power of them.

Source: Martech Zone