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Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is presently the most popular social network which can likewise affect our buying decisions.
According to social media reviews stats, Facebook affects over half of users' purchase choices.
If it has positive reviews, Facebook reviews statistics reveal that 4 out of 5 users are likely to trust a local business.
Source: RevLocal
Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
United States Shoppers View "Product Performance" To Be The Most Valuable Information In Product Reviews
They focus on different elements of the shopping experience when individuals check out reviews. However according to online review statistics, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of US consumers.
Source: Statista
61 Percent Of Regional Businesses Have An Average Ranking Of 4 Or 5 Stars
Overall two-thirds of companies have exceptional and good rankings. Just 5% of companies have a ranking listed below 3 stars.
Source: Brightlocal
91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family
Online review stats position clients' reviews as the most reliable source of recommendations. Online reviews normally carry the very same weight as suggestions from family and friends.
Source: Brightlocal
30% Of Customers Feel Comfortable With A Business Which Answers Online Reviews
Keeping in touch with your consumers creates trust. Even something like responding to their comments and reviews can make them feel valued.
As you might anticipate, customers who feel this way are more willing to spend more cash with a company.
Source: Statuslabs
72 Percent Of Customers Will Not Take Action Unless They Check Out Some Reviews
Irrespective of how eye-catching your marketing is, you still need consumer reviews. There's no way around it. Clients are still ready to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business
The star score is the first thing customers see. Still, users pay attention to other elements also, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of American consumers.
Source: Statista
83% Of All Young Customers Were Invited To Post A Review Recently
Of those invited, 80% of clients did submit a review. In general, companies have asked 66% of all consumers to submit a review on their business.
Source: Brightlocal
Over Half Of Customers Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are reportedly the more vocal ones.
Source: Statista
89% Of Consumers Prefer To Read Reviews On Their Smartphones
Be it by means of an app or a mobile browser, clients prefer to read reviews on their phones.
Source: Statista
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More
We already discussed the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. Consumers expect to see some negative reviews.
Source: Capterra
73% Of Consumers Think Customer Reviews Are More Vital Than Star And Number Scores
Online review stats make it clear people aren't satisfied with scores alone.
Customer reviews make the stats appear more authentic which is what the potential clients are trying to find. Practically a 3rd of consumers state written reviews are the only feature that makes them believe the websites' reviews are appropriate and useful.
Source: Fan and Fuel