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74% Of Regional Businesses Have At Least 1 Google Review
One review is far from adequate to improve your site's SERP ranking.
Taking a look at online rankings statistics, we learnt that a business needs to have approximately 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
Google Represents 57.5% Of All Reviews Around The Globe
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
Half Of All Millennial's "Constantly" Read Online Reviews For Businesses
More youthful people understand the worth of being informed. User-generated material has an unassailable influence on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will recognize what they've been missing out on. Older individuals are different though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal
91 Percent Of Millennials Have Faith In Online Reviews As Much As Loved Ones
Online review statistics position consumers' reviews as the most credible source of suggestions. Online reviews usually carry the exact same weight as suggestions from family and friends.
Source: Brightlocal
The Majority Of Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they've gone to a vendor. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a average or unfavorable one.
Source: Brightlocal
Reviews Published On Twitter Can Help Grow Sales By 6.46%
Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
The Majority Of Shoppers Aged 25-34 Wrote Reviews
According to Statista, the more youthful generations are unsurprisingly the more vocal ones.
Source: Statista
77% Of Customers Don't Trust Reviews That Are Older Than 3 Months
Customers don't care how good your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.
Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that businesses ought to be continuously requesting reviews.
Source: Statuslabs
Clients Reading Reviews On A Mobile Device Are 127% Most Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done much faster. Purchasing choices are made quickly.
Online reviews are clearly convincing, yet marketers haven't always come to appreciate the power of them.
Source: Martech Zone
American Buyers Consider "Product Performance" To Be The Most Valuable Info In Product Reviews
When people check out reviews, they concentrate on different elements of the shopping experience. But according to online review stats, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of American clients.
Source: Statista
30% Of Clients Feel Favorable To A Business Which Answers Online Reviews
Corresponding with your consumers establishes trust. Even something easy like reacting to their comments and reviews can make them feel valued.
As you may anticipate, customers who feel this way are more willing to invest more cash with a business.
Source: Statuslabs
Customer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals opinions before they ever trust what the maker says. The reason, manufacturers' descriptions are generally advertisements.
Source: Martech Zone
More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59% fewer sales.
Naturally, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
83% Of Consumers Do Not Trust Advertising
The conventional channels to reach consumers aren't as prominent as they used to be. The majority of users who no longer trust advertisements select to pay attention to consumers' recommendations online.
Source: Statuslabs
83% Of All Younger Shoppers Were Asked To Give A Review Recently
Of those invited, 80% of consumers did leave a review. In general, businesses have actually asked 66% of all consumers to give a review on their company.
Source: Brightlocal
67% Of Consumers Admit Reviews Are A "Extremely Crucial" Factor When Choosing A Solution Provider
Reviews have a huge effect on their decision when consumers have to select a service provider.
Source: DemandGenReport
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of companies doubt the integrity of online reviews. Nonetheless, they recognize the huge effect user ratings have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.
Source: Career Arc
86 Percent Of Customers Would Think About Composing A Review For A Business
Your clients are your most valuable resource, and it's not only because of the money they spend at your business. They will be ready to share it if you offer them a good experience.
Source: Brightlocal