Just 44% Of Local Businesses Have Claimed Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of companies really make use of them.

Although we now understand why customer reviews are so effective, a lot of businesses obviously do not.

Source: LsaInsider

53% Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's shoppers are smart and want the very best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the buying decision.

Source: Statista

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your website. According to online review data, individuals devote more than 5 times as long on a site when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review stats show user-generated content can do miracles in terms of conversions.

A single review can have a substantial effect on your business.

A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can supply a mind-blowing 44% boost.

Source: RevLocal

Positive Reviews Encourage 68% Of Customers To Use Local Businesses

Considering that the large majority of customers read reviews, you'd want yours to be appealing to new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

83% Of All Young Shoppers Were Invited To Give A Review Recently

Of those asked, 80% of clients did leave a review. Overall, businesses have asked 66% of all customers to post a review on their business.

Source: Brightlocal

89% Of Clients Read A Companies Responses To Reviews

Not only do the majority of shoppers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

90 Percent Of Site Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about very first impressions?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your website, think about asking your visitors to write one.

Source: Martech Zone

74% Of Regional Businesses Have At A Minimum, One Google Review

A single review is far from sufficient to improve your site's SERP ranking.

Taking a look at online rankings data, we found out that a business needs to have an average of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

53% Of Customers Anticipate Companies To Respond Within A Week To Negative Reviews

Online review stats show that 63% of customer reviews stay without a reply. That's too bad, since those companies are losing consumers that way.

Source: Review Trackers

The Typical Review Length Has Become 65% Shorter Since 2010

As of late reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of a twitter tweet.

Source: Review Trackers

Online Item Reviews About A Product Can Raise Its Conversion Rate By More Than 270%

User review statistics reveal the purchase probability for a product with five reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

73% Of Customers Believe Written Reviews Are More Vital Than Star And Number Rankings

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Consumer reviews make the stats appear more genuine which is what the would-be clients are searching for. Almost a 3rd of consumers state written reviews are the only function that makes them think the websites' reviews are pertinent and useful.

Source: Fan and Fuel

If A Business Takes Care Of Problems Quickly And Efficiently, 95% Of Unsatisfied Consumers Will Go Back To A Business

Customers don't expect you to be perfect. They do anticipate you to take care of things when they go wrong. If there is nothing else a business can do to resolve an issue, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

Most Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they have gone to a vendor. Online review trends show people choose to comment if they had a favorable experience, instead of a mediocre or negative one.

Source: Brightlocal

64% Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who check out customer reviews, agree that it increases their purchasing confidence.

Companies utilize the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista