74% Of Local Businesses Have At A Minimum, 1 Google Review

A single review is far from enough to enhance your site's SERP ranking.

Looking at online rankings statistics, we learnt that a company needs to have approximately 40 reviews before clients "Award" it with a star.

Source: Brightlocal

70% Of Consumers Choose To Find Out About A Business Via Articles And Reviews, Rather Than Ads

Ads are all well and good, however it's worth attempting a different approach as well. Reviews are without a doubt the best method to discover the truth about a product or service.

Source: Statuslabs

More Than Half Of Consumers Will Not Utilize A Service If It Has Less Than A 4 Star Score

This stat is among lots of that highlight the significance of online ratings. Now that news of client complete satisfaction travels this fast, keeping your clients delighted is more important than ever.

57% of customers have looked for business with more than four stars in 2018, which is up from 48% in 2017.

11 percent looked only for services with a perfect five star score.

Source: Brightlocal

88% Of Americans Declared That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices

Stats reveal that reviews were more successful than Television ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to purchase a new automobile and there are several models which fit your criteria. How do you select the very best one for you? Well, you read online reviews.

With the help of other consumers, you manage to select a model that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs

Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

88% Of Executives Regard Reputation Risk As A Leading Business Concern

Reputation management statistics indicate a business's reputation doesn't affect simply the customers. Potential employees likewise take a look at rankings and take a look at reviews.

Source: Deloitte

71% Of Millennials Browse Customer Reviews Of Professional Services

More than half of all people in need of an expert service rely on online reviews.

According to online reviews data, 59% used online reviews to choose an attorney or a doctor.

Younger people (age 18-35) are even more likely to hire an expert based on online reviews. Only 19% of millennials will consider employing an attorney without any.

Source: Thomson Reuters

Unfavorable Reviews Can Increase Conversion By Up To 85%

It sounds insane, however negative reviews can be a positive force for users to devote more time on your website. According to online review data, people spend more than five times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

86% Of Consumers Would Consider Writing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the cash they invest at your business. They will be prepared to share it if you offer them an excellent experience.

Source: Brightlocal

Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of companies in fact utilize them.

Although we now know why client reviews are so effective, most businesses apparently don't.

Source: LsaInsider

The Majority Of Best Selling Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star rankings are suspicious. Someone always has a little a gripe. That's why it is unnatural to get perfect 5 star ratings. Sometimes a lower score in fact helps your overall score.

According to client rating statistics, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people read many more reviews to get an idea of how the business is actually doing. Don't depend on that figure alone.

Source: Brightlocal