73 Percent Of Customers Believe Written Reviews Are More Vital Than Star And Number Scores

Online review statistics make it clear people aren't pleased with scores alone.

Written reviews make the statistics appear more genuine which is what the would-be clients are looking for. Nearly a 3rd of consumers state composed reviews are the only feature that makes them think the sites' reviews are appropriate and helpful.

Source: Fan and Fuel

Reviews Posted On Twitter Can Increase Online Sales By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

Unfavorable Reviews Can Increase Conversion By Up To 85 Percent

It sounds insane, but negative reviews can be a positive driver for users to devote more time on your site. According to online review data, people spend more than 5 times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

91% Of Millennials Trust In Online Reviews As Much As Loved Ones

Online review stats position clients' reviews as the most credible source of suggestions. Online reviews typically carry the exact same weight as guidance from friends and family.

Source: Brightlocal

61% Of Regional Businesses Have A Typical Score Of 4 To 5 Stars

Typically two thirds of companies have excellent and exceptional rankings. Just 5% of companies have a score listed below three stars.

Source: Brightlocal

Clients Could Invest 31% More With A Business That Has Great Reviews

Focus on this statistic. The better other users explain your service or product, the more cash you can charge and customer review statistics show us exactly just how much more.

Source: Martech Zone

77% Of Customers Don't Trust Reviews That Are Older Than Three Months

Consumers don't care how great your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses should to be constantly requesting reviews.

Source: Statuslabs

United States Buyers View "Product Performance" To Be The Most Valuable Info In Product Reviews

When people check out reviews, they focus on various elements of the shopping experience. But according to online review stats, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of American customers.

Source: Statista

More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70%

One negative review suffices for 35% of a website's visitors to choose not to buy. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

67% Of Consumers Claim Reviews Are A "Extremely Important" Factor When Choosing A Service Provider

When clients need to choose a service provider, reviews have a massive effect on their decision.

Source: DemandGenReport

89% Of Individuals Want To Read Reviews Using Their Smartphones

Be it by means of an app or a mobile internet browser, customers choose to read reviews on their smart phones.

Source: Statista

Most Best-selling Items Have An Average Rating Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star scores are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star rankings. In some cases a lower rating actually helps your overall score.

According to client rating statistics, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center

Consumer Reviews On Items Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals opinions before they ever trust what the producer states. The reason, makers' descriptions are generally advertisements.

Source: Martech Zone

Only 44% Of Local Companies Have Accepted Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a remarkably low number of companies really use them.

Although we now know why client reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

When Purchasing Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Element

Data reveal that reviews were more helpful than TV advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Google Represents 57.5% Of All Reviews World Wide

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers