Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Businesses

More youthful individuals know the worth of being informed. User-generated material has an indisputable effect on customers.

If businesses think of the power of client reviews over millennials, they will understand what they've been missing out on. Older people are different though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

83% Of All Young People Were Asked To Post A Review Recently

Of those asked, 80% of clients did leave a review. In general, companies have asked 66% of all consumers to give a review on their business.

Source: Brightlocal

United States Buyers View "Product Performance" To Be The Most Helpful Info In Product Reviews

They focus on different aspects of the shopping experience when individuals read reviews. But according to online review stats, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of US consumers.

Source: Statista

86% Of Consumers Would Consider Writing A Review For A Business

Your clients are your most important resource, and it's not only because of the money they invest at your business. If you provide an excellent experience, they will want to share it.

Source: Brightlocal

61% Of Regional Businesses Have A Typical Ranking Of 4 To 5 Stars

Generally 2 out of 3 businesses have outstanding and great scores. Just 5% of businesses have a ranking below 3 stars.

Source: Brightlocal

63.6% Of Customers Check Out Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics reveal the basic popularity of a site can just go so far.

Source: Review Trackers

30% Of Clients Feel Positive About A Business Which Answers Online Reviews

Communicating with your customers creates trust. Even something as simple as responding to their comments and reviews can make them feel appreciated.

As you may expect, clients who feel this way are ready to invest more cash with a company.

Source: Statuslabs

When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Influential Element

Statistics reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization

The star rating is the first thing consumers see. Still, users pay attention to other factors also, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States consumers.

Source: Statista

60 Percent Of Consumers Seek Advice From Blog And Social Media Reviews On Their Mobile Phones Before Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With males being two times as likely to be affected than women.

Reviews and rating stats reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

If A Company Deals With Issues Quickly And Efficiently, 95% Of Disappointed Customers Will Go Back To A Business

Customers don't anticipate you to be perfect. They do anticipate you to take care of things when they go wrong. If there is nothing else a company can do to solve a concern, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the positive and negative reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

15% Of Consumers Don't Trust Businesses Without Online Reviews

No trust suggests no interactions. 15 percent of prospective clients won't even think about doing business with a business they can't discover opinions about.

Source: Statuslabs

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

If They Were Asked, 77% Of Consumers Would Likely Post A Review

More than a 35% would leave a review to notify others about their consumer encounter and 24% would most likely direct their review to the company itself.

Over a 26% would be willing to post a review to assist other people with their decision making process.

Source: Podium

72% Of Clients Won't Take Action Before They Check Out Some Reviews

No matter how attractive your marketing is, you still need consumer reviews. There's no other way around it. Consumers are still happy to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

Over Half Of Consumers Aged 25 To 34 Gave Reviews

According to Statista, the more youthful generations are evidently the more vocal ones.

Source: Statista

89% Of Consumers Review A Businesses Feedback To Reviews

Not only do a lot of individuals check out the review replies, 30% of them highly value them. Practically 96% read the replies to their own reviews.

Source: Brightlocal