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Customer Reviews On Products Are Relied On Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the maker says. The reason, producers' descriptions are basically ads.
Source: Martech Zone
More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review suffices for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review stats show user-generated content can do miracles in regards to conversions.
A single review can have a huge effect on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44 percent boost.
Source: RevLocal
74 Percent Of Local Companies Have At A Minimum, 1 Google Review
A single review is far from adequate to enhance your website's SERP ranking.
Taking a look at online ratings stats, we discovered that a company needs to have a minimum of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business
The star rating is the first thing consumers see. Still, users take note of other elements also, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of US consumers.
Source: Statista
70% Of Consumers Prefer To Learn About A Business Via Reviews And Posts, Rather Than Advertisements
Ads are all well and good, however it deserves attempting a different approach as well. Reviews are by far the very best way to find the truth about a product or service.
Source: Statuslabs
72% Of Clients Will Not Take Action Before They Check Out Some Reviews
No matter how captivating your marketing is, you still need client reviews. There is no way around it. Consumers are still going to hear you out, but they rely on other people more.
Source: My Testimonial Engine
83% Of All Younger Consumers Were Invited To Submit A Review Recently
Of those invited, 80% of customers did leave a review. Overall, businesses have actually asked 66% of all clients to submit a review on their business.
Source: Brightlocal
Online Product Reviews About A Product Can Boost Its Conversion Rate By More Than 270%
User review statistics reveal the purchase possibility for an item with five reviews is 270% higher than the exact same item without reviews.
Source: Spiegel Research Center
67% Of Customers Admit Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider
Reviews have a massive effect on their decision when customers have to pick a service provider.
Source: DemandGenReport