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Online Item Reviews About A Product Can Boost Its Conversion Rate By More Than 270%
User review statistics reveal the purchase likelihood for an item with 5 reviews is 270% higher than the exact same item without reviews.
Source: Spiegel Research Center
70% Of Consumers Choose To Find Out About A Business By Means Of Reviews And Short Articles, Rather Than Advertisements
Ads are all well and good, but it deserves trying a different approach too. Reviews are by far the best method to find the truth about a service or product.
Source: Statuslabs
71% Of Millennials Search Customer Reviews Of Expert Services
More than half of all people in need of an expert service rely on online reviews.
According to online reviews statistics, 59% used online reviews to pick a physician or a legal representative.
Young people (age 18-35) are a lot more inclined to work with a professional based upon online reviews. Only 19% of millennials will think about working with an attorney without any.
Source: Thomson Reuters
US Buyers Regard "Product Performance" To Be The Most Helpful Detail In Product Reviews
When individuals read reviews, they concentrate on different aspects of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of US consumers.
Source: Statista
Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of American Consumers
24% of US shoppers consider reviews as 'very influential'.
To show the value of online reviews and scores, did you know that 81 percent of consumers will pay more for a product with reviews and those very same consumers are also going to accept slower shipping times for such products.
Source: Turntonetworks
Favorable Reviews Encourage 68% Of Consumers To Use A Local Business
Given that the vast majority of customers read reviews, you'd want yours to be appealing to brand-new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent
One negative review suffices for 35% of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.
Naturally, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Software Application Reviews Influence Over 98% Of All Buyers
18 percent of software purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of consumers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
83% Of All Young People Were Invited To Give A Review Recently
Of those asked, 80% of clients did give a review. In general, businesses have actually asked 66% of all customers to submit a review on their company.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization
The star rating is the first thing customers see. Still, users pay attention to other factors also, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of USA customers.
Source: Statista
72 Percent Of Clients Will Not Take Action Before They Read Some Reviews
Irrespective of how attractive your marketing is, you still require consumer reviews. There is no other way around it. Customers are still happy to hear you out, but they trust other people more.
Source: My Testimonial Engine
Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of businesses in fact make use of them.
Although we now know why customer reviews are so powerful, a lot of businesses obviously do not.
Source: LsaInsider
64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who read client reviews, concur that it increases their buying confidence.
Businesses use the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Because They Want To Acquire A Service Or An Item And Want To Get The Truth About The Businesses Products And Services, 82% Of Consumers Go To Review Sites.
Users come due to the fact that they have already formed a buying decision. The majority of them (89 percent) buy within a week of their visit.
Source: RevLocal
Unfavorable Reviews Can Boost Conversion By Up To 85%
It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your website. According to online review stats, individuals spend more than 5 times as long on a site when they read negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
89% Of Customers Review A Companies Reactions To Reviews
Not only do the majority of customers read the review replies, 30% of them value them highly. Nearly 96% read the feedback to their own reviews.
Source: Brightlocal
53% Of Consumers Expect Businesses To Answer Back Within A Week To Negative Reviews
Online review statistics reveal that 63% of client reviews stay without a reply. That's regrettable, because those businesses are losing clients that way.
Source: Review Trackers