US Buyers Consider "Product Performance" To Be The Most Useful Detail In Product Reviews

When people check out reviews, they concentrate on different aspects of the shopping experience. But according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality over time are the next few considerations for more than 50% of USA clients.

Source: Statista

30% Of Consumers Feel Favorable To A Business Which Responds To Online Reviews

Communicating with your clients builds their trust. Even something easy like responding to their remarks and reviews can make them feel valued.

As you may anticipate, clients who feel this way are happy to spend more cash with a company.

Source: Statuslabs

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies question the integrity of online reviews. Nonetheless, they realize the enormous effect user ratings have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

53% Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and desire the best bang for their buck. It's no surprise that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

15 Percent Of People Do Not Trust Businesses Without Online Reviews

No trust indicates no interactions. 15 percent of prospective customers won't even consider doing business with a business they can't discover viewpoints about.

Source: Statuslabs

83 Percent Of Clients Don't Trust Advertising

The standard channels to reach consumers aren't as prominent as they used to be. A lot of users who no longer trust ads choose to pay attention to consumers' suggestions online.

Source: Statuslabs

If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More

We already touched upon the negative and positive reviews and their effect on customers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. People anticipate to see some negative reviews.

Source: Capterra

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of US Consumers

24% of US buyers consider reviews as 'very influential'.

To highlight the significance of online reviews and ratings, did you know that 81% of consumers will pay more for a product with reviews and those very same clients are also ready to accept slower shipping times for such products.

Source: Turntonetworks

90% Of Consumers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people say about first impressions?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you don't have reviews on your site, consider asking your visitors to write one.

Source: Martech Zone

A Lot Of Best-selling Products Have A Typical Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to consumer rating stats, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center

Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions

Facebook is presently the most popular social network which can also affect our buying preferences.

According to social reviews statistics, Facebook impacts over half of users' purchase choices.

If it has favorable reviews, Facebook reviews stats expose that 4 out of 5 users are most likely to trust a local business.

Source: RevLocal

Reviews Shared On Twitter Can Improve Online Sales By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your website. According to online review stats, individuals spend more than 5 times as long on a site when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

Over Half Of Customers Aged 25 To 34 Published Reviews

According to Statista, the more youthful generations are unsurprisingly the more opinionated ones.

Source: Statista