63.6% Of Consumers Visit Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.

These online review stats reveal the general popularity of a website can just go so far when it pertains to trust.

Source: Review Trackers

61 Percent Of Local Businesses Have An Average Score Of 4 Or 5 Stars

Overall two-thirds of companies have great and exceptional scores. Only 5% of businesses have a ranking listed below 3 stars.

Source: Brightlocal

53% Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.

Today's consumers are wary and want the best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

More Than Half Of Shoppers Aged 25 To 34 Gave Reviews

According to Statista, the younger generations are reportedly the more vocal ones.

Source: Statista

Customers Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. For that reason, buying choices are made rapidly.

Online reviews are clearly convincing, yet online marketers haven't necessarily come to value the power of them.

Source: Martech Zone

Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of businesses actually make use of them.

Although we now know why customer reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

77% Of Consumers Don't Trust Reviews That Are Older Than 3 Months

Customers don't care how good your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that companies ought to be continuously requesting reviews.

Source: Statuslabs

15 Percent Of People Do Not Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15 percent of prospective clients will not even think about doing business with a company they can't find opinions about.

Source: Statuslabs

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a new automobile and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read reviews.

With the help of other consumers, you quickly choose one that works for you. That's how positive reviews transform customers into clients.

Source: Consumer Affairs

Due To The Fact That They Desire To Purchase A Service Or A Product And Want To Get The Facts About The Businesses Items And Services, 82 Percent Of Customers Visit Review Sites.

Users come since they have already formed a purchase decision. The majority of them (89%) buy within a week of their visit.

Source: RevLocal

If A Company Deals With Issues Quickly And Efficiently, 95% Of Unsatisfied Consumers Will Go Back To A Company

Clients do not expect you to be perfect. They do expect you to fix things when they go wrong. If there is absolutely nothing else a business can do to deal with a problem, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

30% Of Customers Feel Positive About A Company Which Responds To Online Reviews

Keeping in touch with your clients establishes trust. Even something easy like responding to their remarks and reviews can make them feel valued.

As you might anticipate, customers who feel this way are happy to invest more money with a company.

Source: Statuslabs

67% Of Consumers Claim Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider

Reviews have a huge effect on their decision when clients have to pick a solution provider.

Source: DemandGenReport

88% Of Executives Judge Reputation Risk As A Leading Business Problem

Reputation management stats suggest a company's reputation doesn't impact just the clients. Potential employees also look at ratings and read reviews.

Source: Deloitte

60% Of Consumers Seek Advice From Blog And Social Media Reviews On Their Cell Phones Before Shopping

In-store purchasing is affected significantly by blogs and reviews on social media. With males being two times as likely to be affected than women.

Reviews and rating stats show people value the opinion of peers more than any other content.

Source: Collective Bias

Online Product Reviews About A Product Can Raise Its Conversion Rate By More Than 270 Percent

User review statistics show the purchase probability for a product with 5 reviews is 270 percent higher than the same item without reviews.

Source: Spiegel Research Center