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64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who read consumer reviews, agree that it increases their purchasing confidence.
Businesses utilize the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
83% Of All Younger Clients Were Asked To Leave A Review Recently
Of those asked, 80% of customers did give a review. Overall, companies have actually asked 66% of all customers to leave a review on their business.
Source: Brightlocal
90 Percent Of Individuals Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what individuals say about first impressions, right?
Users get their impression of your businesses through reviews. Typically through less than 10 of them.
If you do not have reviews on your website, consider asking your visitors to compose one.
Source: Martech Zone
Software Application Reviews Impact Over 98 Percent Of All Buyers
18 percent of software application buyers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of customers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
A One Star Boost In Rating Can Cause A 5% To 9% Boost In Business Earnings
Businesses that treat customers well generally succeed, review websites help ensure of that.
Source: Statuslabs
More Than 4 Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent
It sounds crazy, however negative reviews can be a positive force for users to spend more time on your website. According to online review statistics, individuals spend more than five times as long on a site when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95 percent suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
72% Of Consumers Won't Take Action Unless They Check Out Some Reviews
No matter how attractive your marketing is, you still require consumer reviews. There is no way around it. Customers are still willing to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
A Single Business Review Can Lift Its Conversions By 10%
Online review statistics reveal user-generated content can do wonders in terms of conversions.
A single review can have an enormous influence on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can offer a mind-blowing 44 percent increase.
Source: RevLocal
Online Product Reviews About An Item Can Boost Its Conversion Rate By More Than 270%
User review statistics reveal the purchase probability for an item with five reviews is 270 percent higher than the very same product without reviews.
Source: Spiegel Research Center
71% Of Millennials Browse Customer Reviews Of Expert Services
Over half of all individuals in need of a professional service turn to online reviews.
According to online reviews stats, 59% utilized online reviews to pick a physician or an attorney.
Younger people (age 18-35) are even more likely to work with a professional based upon online reviews. Only 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz