Positive Reviews Motivate 68 Percent Of Consumers To Use A Local Business

Given that the vast majority of customers check out reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they understand the enormous effect user ratings have on their business. Unfavorable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

90% Of Customers Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals say about very first impressions?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

86% Of Customers Would Think About Writing A Review For A Business

Your consumers are your most important resource, and it's not just because of the cash they invest at your business. They will be ready to share it if you offer them an excellent experience.

Source: Brightlocal

70 Percent Of Consumers Need To Read At Least Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people check out a lot more reviews to get a clear view of how the business is really doing. Do not depend upon that fact alone.

Source: Brightlocal

Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the producer states. The reason, producers' descriptions are generally advertisements.

Source: Martech Zone

One-half Of All Of The Millennial's "Always" Read Online Reviews For Companies

More youthful people know the value of being informed. User-generated content has an indisputable influence on customers.

If businesses stop to consider the power of consumer reviews over millennials, they will understand what they've been missing out on. Older individuals are various though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

Software Reviews Influence Over 98 Percent Of All Purchasers

18% of software purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on just 2 percent of consumers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company

The star rating is the first thing customers see. Still, users focus on other aspects too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of American consumers.

Source: Statista

77% Of Clients Do Not Rely On Reviews That Are Older Than 3 Months

Clients don't care how excellent your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you wish to purchase a brand-new car and there are several models which fit your requirements. How do you select the very best one for you? Well, you read the reviews.

With the help of other consumers, you manage to choose a model that works for you. That's how favorable reviews transform consumers into clients.

Source: Consumer Affairs

30% Of Clients Feel Comfortable With A Business Which Responds To Online Reviews

Corresponding with your customers builds their trust. Even something easy like responding to their comments and reviews can make them feel valued.

As you may expect, customers who feel this way are going to spend more money with a business.

Source: Statuslabs

People Reading Reviews On A Mobile Device Are 127% More Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. Buying choices are made quickly.

Online reviews are certainly convincing, yet marketers have not always come to value the power of them.

Source: Martech Zone

73% Of Customers Believe Client Reviews Are More Important Than Star And Number Ratings

Online review stats make it clear individuals aren't pleased with scores alone.

Consumer reviews make the statistics appear more authentic which is what the would-be consumers are searching for. Nearly a 3rd of consumers state composed reviews are the only feature that makes them believe the sites' reviews are pertinent and helpful.

Source: Fan and Fuel