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Online Product Reviews About An Item Can Improve Its Conversion Rate By More Than 270 Percent
User review statistics reveal the purchase probability for an item with 5 reviews is 270% higher than the exact same item without reviews.
Source: Spiegel Research Center
90% Of Buyers Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what people state about first impressions, right?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
Think about asking your visitors to write one if you don't have reviews on your website.
Source: Martech Zone
71% Of Millennials Browse Customer Reviews Of Expert Services
Over half of all people in need of a professional service turn to online reviews.
According to online reviews statistics, 59% used online reviews to choose a physician or a legal representative.
Younger people (age 18-35) are a lot more likely to work with an expert based on online reviews. Just 19% of millennials will think about employing an attorney without any.
Source: Thomson Reuters
70 Percent Of Consumers Need To Read At Least 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. Many people check out many more reviews to get a clear view of how the business is really doing. Do not depend on that figure alone.
Source: Brightlocal
73 Percent Of Consumers Think Consumer Reviews Are More Important Than Star And Number Rankings
Online review statistics make it clear individuals aren't satisfied with scores alone.
Consumer reviews make the stats appear more genuine which is what the potential consumers are searching for. Almost a third of consumers state written reviews are the only feature that makes them think the sites' reviews are helpful and appropriate.
Source: Fan and Fuel
Negative Reviews Can Improve Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your website. According to online review statistics, individuals spend more than five times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
US Consumers View "Product Performance" To Be The Most Helpful Detail In Product Reviews
They focus on different aspects of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of US clients.
Source: Statista
Consumers Could Spend 31% More With A Business That Has Great Reviews
Pay attention to this fact. The more detailed other users describe your service or product, the more money you can charge and consumer review statistics reveal to us precisely just how much more.
Source: Martech Zone
72 Percent Of Customers Will Not Take Action Before They Check Out Some Reviews
Irrespective of how captivating your marketing is, you still require client reviews. There's no skirting around it. Customers are still ready to hear you out, however they rely on other people more.
Source: My Testimonial Engine
Almost All Consumers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you want to purchase a brand-new car and there are numerous models which fit your criteria. How do you select the best one for you? Well, you read reviews.
With the help of other consumers, you manage to pick a model that works for you. That's how positive reviews transform customers into clients.
Source: Consumer Affairs
95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they read reviews 'always' or 'very often'.
Source: Trust You
67% Of Consumers Suggest Reviews Are A "Very Crucial" Factor When Choosing A Solution Provider
Reviews have a massive effect on their decision when clients have to pick a service provider.
Source: DemandGenReport
Only 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of companies in fact utilize them.
Although we now understand why client reviews are so powerful, many businesses obviously don't.
Source: LsaInsider
83 Percent Of Consumers Do Not Rely On Advertising
The standard channels to reach customers aren't as prominent as they used to be. The majority of users who no longer trust advertisements pick to take notice of consumers' suggestions online.
Source: Statuslabs
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of businesses doubt the integrity of online reviews. Nonetheless, they recognize the huge impact user rankings have on their business. Unfavorable consumer or staff member reviews can influence 90% of job seekers.
Source: Career Arc