72 Percent Of Consumers Will Not Take Action Unless They Read Some Reviews

Regardless of how tempting your marketing is, you still need consumer reviews. There is no skirting around it. Consumers are still going to hear you out, however they rely on other people more.

Source: My Testimonial Engine

Consumers Could Spend 31% More With A Business That Has Fantastic Reviews

Take note of this fact. The better other users explain your services or product, the more money you can charge and customer review stats show us exactly how much more.

Source: Martech Zone

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

88% Of Executives Judge Reputation Risk As A Top Business Problem

Reputation management statistics indicate a company's reputation does not impact just the customers. Prospective employees also look at rankings and take a look at reviews.

Source: Deloitte

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Too

We already touched upon the positive and negative reviews and their effect on customers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. People expect to see some negative reviews.

Source: Capterra

67% Of Customers Say Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider

When consumers have to choose a solution provider, reviews have a massive influence on their decision.

Source: DemandGenReport

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Will Not Use A Service

This stat is one of numerous that illustrate the significance of online scores. Now that news of client complete satisfaction travels this fast, keeping your consumers happy is more vital than ever.

57 percent of customers have actually looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Moreover, 11% looked just for organizations with an ideal five star score.

Source: Brightlocal

70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people read many more reviews to get a better idea of how business is actually doing. Do not depend upon that statistic alone.

Source: Brightlocal

One-half Of All Millennial's "Always" Read Online Reviews For Companies

Younger people know the value of being informed. User-generated content has an unassailable influence on customers.

They will understand what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Over Half Of Clients Aged 25 To 34 Published Reviews

According to Statista, the more youthful generations are unsurprisingly the more vocal ones.

Source: Statista

Online Product Reviews About An Item Can Raise Its Conversion Rate By A Whopping 270 Percent

User review statistics show the purchase possibility for a product with 5 reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center

The Majority Of Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they have gone to a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, instead of a mediocre or negative one.

Source: Brightlocal