88% Of Americans Reported That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Stats reveal that reviews were more beneficial than TV advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

More Than 4 Negative Reviews About A Business Or Product May Reduce Sales By 70%

One negative review is enough for 35 percent of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review stats show user-generated material can do wonders in terms of conversions.

A single review can have a substantial influence on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44% boost.

Source: RevLocal

90 Percent Of Customers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about first impressions?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your site, think about asking your visitors to compose one.

Source: Martech Zone

Because They Desire To Acquire A Product Or A Service And Want To Get The Truth About The Businesses Items And Services, 82% Of Customers Go To Review Websites.

Review websites are places that customers go to get the truth about a business, service or item . Because they have actually currently formed a buying decision, users come. The majority of them (89%) purchase within a week of their visit. And 29% do so within 24 hours.

Source: RevLocal

83% Of Consumers Do Not Trust Advertising

The standard channels to reach clients aren't as prominent as they used to be. Many users who no longer trust ads pick to take notice of consumers' recommendations online.

Source: Statuslabs

Negative Reviews Can Boost Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your site. According to online review statistics, individuals spend more than 5 times as long on a site when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo

Majority Of Customers Will Not Utilize A Business If It Has Less Than A 4 Star Score

This stat is one of lots of that illustrate the significance of online scores. Now that news of customer fulfillment travels this fast, keeping your consumers happy is more important than ever.

57% of consumers have actually searched for business with more than four stars in 2018, which is up from 48% in 2017.

Moreover, 11 percent looked only for companies with an ideal five star ranking.

Source: Brightlocal

Favorable Reviews Motivate 68 Percent Of Customers To Use Local Businesses

Since the vast majority of customers check out reviews, you'd want yours to be appealing to new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

86 Percent Of Consumers Would Consider Composing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the money they invest at your business. They will be willing to share it if you offer them an excellent experience.

Source: Brightlocal

73 Percent Of Customers Believe Customer Reviews Are More Vital Than Star And Number Scores

Online review data make it clear people aren't pleased with scores alone.

Written reviews make the statistics appear more authentic which is what the prospective consumers are searching for. Almost a 3rd of consumers state written reviews are the only function that makes them think the websites' reviews are helpful and relevant.

Source: Fan and Fuel