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Google Accounts For 57.5 Percent Of All Reviews Throughout The World
Google is in the lead here, followed by Facebook as a distant second.
Here's the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Negative Reviews Can Increase Conversion By Up To 85 Percent
It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your site. According to online review statistics, people devote more than 5 times as long on a website when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Half Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses
Younger people understand the worth of being informed. User-generated material has an unassailable effect on customers.
If businesses think of the power of client reviews over millennials, they will understand what they've been losing out on. Older individuals are different though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses doubt the integrity of online reviews. Nevertheless, they realize the huge effect user rankings have on their business. Undesirable customer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
60 Percent Of Customers Consult Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store shopping is affected significantly by blogs and reviews on social networks. With males being two times as likely to be affected than women.
Reviews and ranking statistics reveal individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
77% Of Clients Would Likely Give A Review If They Were Asked
More than a 35% would post a review to notify others about their consumer experience and 24% would most likely direct their review to the business itself.
Over a 26% would want to leave a review to assist other individuals with their choice making process.
Source: Podium
89% Of Shoppers Choose To Read Reviews On Their Cell Phones
Be it via an app or a mobile browser, clients choose to read reviews on their phones.
Source: Statista
95% Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike check out reviews to form an opinion. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they read reviews 'always' or 'really frequently'.
Source: Trust You
Reviews Shared On Twitter Can Improve Sales By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is presently the most popular social media which can also influence our buying preferences.
According to social reviews stats, Facebook affects over half of users' purchase choices.
Facebook reviews stats reveal that four out of five users are more likely to trust a local business if it has favorable reviews.
Source: RevLocal
53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Negative Reviews
Online review statistics show that 63% of consumer reviews go on without a reply. That's regrettable, because those businesses are losing customers that way.
Source: Review Trackers
70 Percent Of Consumers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business
Four reviews may be too few. Many people read much more reviews to get a better idea of how the business is really doing. Don't depend upon that figure alone.
Source: Brightlocal
74 Percent Of Regional Companies Have At Least 1 Google Review
One review is far from adequate to enhance your site's SERP ranking.
Taking a look at online ratings statistics, we found out that a business needs to have a minimum of 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
Just 6 Percent Of Consumers Don't Trust Client Reviews At All
According to consumer review statistics, a tremendous 19 percent of consumers constantly rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
52% Of Customers Trust A Product More If It Has Unfavorable Reviews Also
We already discussed the positive and negative reviews and their result on consumers. However, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are positive. People anticipate to see some negative reviews.
Source: Capterra