70% Of Consumers Need To Read At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Most people check out a lot more reviews to get a clear view of how business is actually doing. Do not depend upon that figure alone.

Source: Brightlocal

Online Item Reviews About An Item Can Amplify Its Conversion Rate By An Unprecedented 270%

User review statistics show the purchase probability for an item with 5 reviews is 270 percent higher than the exact same item without reviews.

Source: Spiegel Research Center

71% Of Millennials Browse Consumer Reviews Of Expert Services

More than half of all people in need of an expert service turn to online reviews.

According to online reviews data, 59% utilized online reviews to choose a medical professional or a lawyer.

Young people (age 18-35) are even more inclined to hire an expert based upon online reviews. Just 19% of millennials will think about hiring an attorney without any.

Source: Thomson Reuters

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency too.

The share of clients, who take note of the number of reviews is currently at 46%.

Source: Brightlocal

Google Accounts For 57.5% Of All Reviews World-wide

Google is in the lead here, followed by Facebook as a far-off second.

Here's the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

People Checking Out Reviews On A Mobile Device Are 127% Most Likely To Buy Than Desktop Users

Mobile users choose to get things done much faster. Buying decisions are made rapidly.

Online reviews are undoubtedly persuasive, yet marketers haven't always come to value the power of them.

Source: Martech Zone

The Majority Of Best-selling Products Have A Typical Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to customer rating statistics, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

60% Of Consumers Check Out Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is affected significantly by blogs and reviews on social networks. With males being twice as likely to be influenced than women.

Reviews and rating statistics show people value the opinion of peers more than any other material.

Source: Collective Bias

More Than 4 Negative Reviews About A Company Or Product Might Decrease Sales By 70%

One negative review is enough for 35 percent of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Consumers Might Invest 31 Percent More With A Business That Has Terrific Reviews

Take notice of this statistic. The more detailed other users describe your service or product, the more cash you can charge and consumer review stats show us exactly how much more.

Source: Martech Zone

91 Percent Of Millennials Have Confidence In Online Reviews As Much As Family And Friends

Online review stats position consumers' reviews as the most trustworthy source of suggestions. Online reviews generally bring the same weight as recommendations from loved ones.

Source: Brightlocal

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Will Not Utilize A Business

This stat is one of many that illustrate the importance of online ratings. Now that news of customer satisfaction travels this quick, keeping your consumers happy is more vital than ever.

57% of customers have searched for companies with more than four stars in 2018, which is up from 48 percent in 2017.

11% looked only for businesses with a best five star ranking.

Source: Brightlocal

83% Of All Young People Were Invited To Give A Review Recently

Of those invited, 80% of customers did post a review. Overall, businesses have asked 66% of all consumers to give a review on their business.

Source: Brightlocal

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read client reviews, concur that it increases their purchasing confidence.

Businesses utilize the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista