74 Percent Of Local Companies Have At A Minimum, One Google Review

A single review is far from adequate to improve your website's SERP ranking.

Looking at online rankings data, we learnt that a business needs to have a minimum of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

49% Of Consumers Consider The Number Of Online Reviews As A Vital Factor In Their Purchasing Decision

Customers value not only the quality or nature of the reviews, however they consider their quantity and recency too.

The share of consumers, who focus on the variety of reviews is presently at 46%.

Source: Brightlocal

83% Of All Younger Customers Were Invited To Post A Review Recently

Of those invited, 80% of customers did give a review. Overall, businesses have asked 66% of all consumers to post a review on their company.

Source: Brightlocal

Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social network which can likewise affect our purchasing decisions.

According to social media reviews stats, Facebook affects the majority of users' purchase decisions.

If it has favorable reviews, Facebook reviews statistics expose that 4 out of five users are likely to trust a local business.

Source: RevLocal

88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics

Statistics reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

53% Of Consumers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews

Online review stats prove that 63% of consumer reviews go on without a response. That's too bad, since those businesses are losing clients that way.

Source: Review Trackers

63.6 Percent Of Customers Visit Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.

These online review statistics show the general appeal of a website can only go so far when it comes to trust.

Source: Review Trackers

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you wish to purchase a new vehicle and there are numerous models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.

With the help of other people, you manage to select a model that works for you. That's how positive reviews convert consumers into customers.

Source: Consumer Affairs

67% Of Consumers Claim That Reviews Are A "Very Crucial" Factor When Selecting A Solution Provider

When consumers have to select a solution provider, reviews have an enormous impact on their decision.

Source: DemandGenReport

The Majority Of Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they have visited a supplier. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a negative or average one.

Source: Brightlocal

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies doubt the integrity of online reviews. However, they recognize the massive effect user ratings have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

89% Of Clients Read A Companies Replies To Reviews

Not only do most shoppers read the review replies, 30% of them value them highly. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

Google Represents 57.5% Of All Reviews Worldwide

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

61 Percent Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars

Generally two thirds of companies have exceptional and awesome rankings. Just 5% of businesses have a score below three stars.

Source: Brightlocal

30% Of Consumers Feel Favorable To A Business Which Reacts To Online Reviews

Corresponding with your customers establishes trust. Even something like responding to their remarks and reviews can make them feel appreciated.

As you might anticipate, clients who feel this way are more willing to invest more money with a business.

Source: Statuslabs

89% Of Shoppers Prefer To Read Reviews On Their Smart Devices

Be it through an app or a mobile browser, people prefer to read reviews on their phones.

Source: Statista

15 Percent Of Users Don't Trust Businesses Without Any Online Reviews

No trust implies no interactions. 15 percent of possible customers won't even consider doing business with a company they can't find opinions about.

Source: Statuslabs