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Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions
Facebook is currently the most popular social network which can also affect our purchasing decisions.
According to social media reviews data, Facebook impacts over half of users' purchase decisions.
If it has favorable reviews, Facebook reviews stats reveal that 4 out of five users are likely to rely on a local business.
Source: RevLocal
Just 6% Of Customers Don't Trust Consumer Reviews At All
According to customer review statistics, a tremendous 19% of customers always rely on online reviews and never ever a make a purchase without reading reviews.
Source: Statista
49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Factor In Their Buying Decision
Consumers value not only the quality or nature of the reviews, however they consider their number and recency too.
The share of consumers, who pay attention to the number of reviews is presently at 46%.
Source: Brightlocal
90 Percent Of Individuals Require Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals say about first impressions, right?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
Think about asking your visitors to write one if you do not have reviews on your website.
Source: Martech Zone
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More
We already discussed the negative and positive reviews and their impact on customers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. People anticipate to see some unfavorable reviews.
Source: Capterra
86 Percent Of Customers Would Consider Composing A Review For A Business
Your consumers are your most important resource, and it's not only because of the cash they invest at your business. They will be willing to share it if you offer them an excellent experience.
Source: Brightlocal
A Lot Of Popular Items Have A Typical Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star ratings. In some cases a lower score in fact helps your overall rating.
According to consumer rating statistics, conversion rates begin to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
Reviews Shared On Twitter Can Help Increase Revenues By 6.46%
Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
70% Of Consumers Choose To Discover A Business By Means Of Articles And Reviews, Rather Than Advertisements
Advertisements are all well and good, however it's worth attempting a different approach too. Reviews are without a doubt the best method to find the truth about a service or product.
Source: Statuslabs
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
30% Of Clients Feel Positive About A Company Which Reacts To Online Reviews
Corresponding with your consumers creates trust. Even something as basic as reacting to their reviews and comments can make them feel appreciated.
As you may anticipate, clients who feel this way are happy to invest more money with a company.
Source: Statuslabs
More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70 Percent
One negative review is enough for 35% of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone