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Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions
Facebook is presently the most popular social network which can also affect our buying decisions.
According to social media reviews data, Facebook impacts over half of users' purchase choices.
Facebook reviews stats reveal that 4 out of 5 users are most likely to rely on a local business if it has positive reviews.
Source: RevLocal
Reviews Shared On Twitter Can Increase Revenues By 6.46 Percent
Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
A One Star Increase In Score Can Cause A 5% To 9% Increase In Business Earnings
Businesses that treat customers fairly normally flourish, review websites help make certain of that.
Source: Statuslabs
Almost All Consumers, Who Use Online Reviews, Read Them Early In The Purchasing Process
Let's say you want to purchase a new automobile and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read reviews.
With the help of other consumers, you quickly choose one that works for you. That's how positive reviews transform customers into consumers.
Source: Consumer Affairs
60% Of Consumers Check Out Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping
In-store purchasing is affected substantially by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.
Reviews and rating stats show individuals value the opinion of peers more than any other content.
Source: Collective Bias
Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are essentially ads.
Source: Martech Zone
67% Of Consumers Suggest Reviews Are A "Very Crucial" Factor When Picking A Solution Provider
When clients have to choose a service provider, reviews have an enormous effect on their decision.
Source: DemandGenReport
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More
We already discussed the positive and negative reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. People anticipate to see some negative reviews.
Source: Capterra
Google Represents 57.5% Of All Reviews Worldwide
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
Here are the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
Many Popular Items Have A Typical Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star rankings.
According to client rating stats, conversion rates start to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
Over Half Of Individuals Aged 25 To 34 Wrote Reviews
According to Statista, the younger generations are seemingly the more opinionated ones.
Source: Statista
74 Percent Of Regional Companies Have At Least One Google Review
A single review is far from sufficient to improve your site's SERP ranking.
Taking a look at online scores statistics, we learnt that a company needs to have an average of 40 reviews before clients "Award" it with a star.
Source: Brightlocal