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The Average Review Length Has Become 65% Much Shorter Since 2010
These days reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of a tweet.
Source: Review Trackers
Software Reviews Impact Over 98 Percent Of All Buyers
18 percent of software purchasers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on just 2% of consumers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
73 Percent Of Customers Believe Written Reviews Are More Important Than Star And Number Ratings
Online review data make it clear people aren't satisfied with scores alone.
Customer reviews make the statistics appear more genuine which is what the prospective clients are looking for. Almost a third of consumers state written reviews are the only function that makes them think the websites' reviews are relevant and beneficial.
Source: Fan and Fuel
A Single Business Review Can Raise Its Conversions By 10%
Online review stats show user-generated material can do miracles in terms of conversions.
A single review can have a huge influence on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can provide an astonishing 44 percent increase.
Source: RevLocal
72 Percent Of Customers Won't Take Action Unless They Read Some Reviews
No matter how captivating your marketing is, you still need consumer reviews. There's no skirting around it. Clients are still willing to hear you out, but they rely on other people more.
Source: My Testimonial Engine
74 Percent Of Local Businesses Have At Least 1 Google Review
One review is far from enough to enhance your website's SERP ranking.
Looking at online ratings data, we discovered that a business requires to have at least 40 reviews before customers "Award" it with a star.
Source: Brightlocal
Customer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the producer says. The reason, manufacturers' descriptions are generally advertisements.
Source: Martech Zone
30% Of Clients Feel Comfortable With A Business Which Responds To Online Reviews
Communicating with your consumers creates trust. Even something as simple as reacting to their comments and reviews can make them feel appreciated.
As you might expect, clients who feel this way are going to invest more cash with a business.
Source: Statuslabs
77% Of Users Don't Rely On Reviews That Are Older Than Three Months
Customers don't care how good your service or product was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that companies should to be constantly asking for reviews.
Source: Statuslabs
91 Percent Of Millennials Turn To Online Reviews As Much As Family And Friends
Online review statistics put clients' reviews as the most credible source of recommendations. Online reviews generally bring the very same weight as suggestions from family and friends.
Source: Brightlocal
Consumers Might Invest 31 Percent More With A Business That Has Terrific Reviews
Take notice of this statistic. The more detailed other users describe your product and services, the more cash you can charge and customer review statistics reveal to us exactly how much more.
Source: Martech Zone
A Lot Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they've visited a vendor. Online review trends reveal people prefer to comment if they had a positive experience, instead of a negative or mediocre one.
Source: Brightlocal
Just 6 Percent Of Consumers Don't Trust Client Reviews At All
According to consumer review stats, a massive 19% of customers always trust online reviews and never ever a make a purchase without reading reviews first.
Source: Statista
Reviews Shared On Twitter Can Help Increase Sales By 6.46%
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
Online Item Reviews About An Item Can Raise Its Conversion Rate By More Than 270%
User review statistics reveal the purchase probability for an item with five reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center