70% Of Customers Choose To Find Out About A Business Through Reviews And Short Articles, Instead Of Advertisements

Ads are all well and good, however it deserves trying a different approach also. Reviews are without a doubt the very best method to find the truth about a product or service.

Source: Statuslabs

Online Product Reviews About An Item Can Improve Its Conversion Rate By More Than 270%

User review stats reveal the purchase possibility for a product with 5 reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

30% Of Clients Feel Comfortable With A Company Which Reacts To Online Reviews

Communicating with your consumers creates trust. Even something like responding to their comments and reviews can make them feel valued.

As you might anticipate, clients who feel this way are going to spend more money with a company.

Source: Statuslabs

Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions

Facebook is currently the most popular social network which can also affect our buying preferences.

According to social media reviews data, Facebook affects more than half of users' purchase decisions.

If it has positive reviews, Facebook reviews stats expose that four out of five users are more likely to rely on a local business.

Source: RevLocal

Half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

More youthful individuals know the value of being informed. User-generated content has an unassailable impact on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been losing out on. Older people are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Reviews Published On Twitter Can Help Grow Online Sales By 6.46%

Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

60% Of Consumers Check Out Blog And Social Network Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is affected substantially by blogs and reviews on social networks. With men being two times as likely to be influenced than women.

Reviews and score stats show people value the opinion of peers more than any other material.

Source: Collective Bias

88% Of Executives View Reputation Risk As A Top Business Problem

Reputation management stats indicate a company's reputation does not impact just the customers. Potential team members also take a look at rankings and take a look at reviews.

Source: Deloitte

71% Of Millennials Search Consumer Reviews Of Expert Services

Over half of all individuals in need of an expert service rely on online reviews.

According to online reviews stats, 59% used online reviews to pick a physician or an attorney.

Younger people (age 18-35) are a lot more likely to hire a professional based upon online reviews. Just 19% of millennials will consider working with an attorney without any.

Source: Thomson Reuters

Software Reviews Impact Over 98 Percent Of All Buyers

18% of software application buyers consider reviews to be a necessary factor in the purchase process. Software reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

49% Of Consumers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Buying Decision

Customers value not just the quality or nature of the reviews, however they consider their number and recency also.

The share of consumers, who pay attention to the number of reviews is currently at 46%.

Source: Brightlocal

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Customers

24% of US consumers consider reviews as 'exceptionally influential'.

To illustrate the significance of online reviews and rankings, did you understand that 81% of consumers will pay more for a product with reviews and those same customers are likewise happy to accept slower shipping times for such items.

Source: Turntonetworks

Consumer Reviews On Items Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the producer states. The reason, producers' descriptions are basically ads.

Source: Martech Zone

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

83% Of Consumers Do Not Rely On Advertising

The conventional channels to reach clients aren't as prominent as they utilized to be. A lot of users who no longer trust advertisements pick to take notice of clients' suggestions online.

Source: Statuslabs

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses doubt the integrity of online reviews. Nonetheless, they realize the huge impact user scores have on their business. Undesirable customer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

More Than 4 Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone