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88% Of Executives Regard Reputation Risk As A Top Business Problem
Reputation management statistics suggest a company's reputation doesn't affect just the consumers. Prospective team members also take a look at ratings and take a look at reviews.
Source: Deloitte
61 Percent Of Local Businesses Have An Average Rating Of 4 Or 5 Stars
Typically two-thirds of businesses have outstanding and awesome scores. Only 5% of companies have a rating below three stars.
Source: Brightlocal
If It Has Less Than A 4 Star Score, More Than Half Of Customers Will Not Utilize An Organisation
This stat is among many that show the importance of online rankings. Now that news of client complete satisfaction travels this fast, keeping your consumers happy is more vital than ever.
57 percent of customers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.
Furthermore, 11 percent looked only for organizations with a perfect five star score.
Source: Brightlocal
Customer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples viewpoints before they ever trust what the producer says. The reason, makers' descriptions are essentially advertisements.
Source: Martech Zone
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company
The star score is the first thing consumers see. Still, users pay attention to other factors also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of American customers.
Source: Statista
53% Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and desire the very best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the buying decision.
Source: Statista
Over Half Of Shoppers Aged 25 To 34 Gave Reviews
According to Statista, the more youthful generations are obviously the more opinionated ones.
Source: Statista
77% Of Consumers Would Give A Review If They Were Asked
More than a 35% would post a review to advise others about their customer encounter and 24% would rather direct their review to the business itself.
Over a 26% would be willing to leave a review to assist other individuals with their choice making process.
Source: Podium
77% Of Individuals Don't Rely On Reviews That Are Older Than Three Months
Clients don't care how good your product or service was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.
Consumers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.
It is for this reason that businesses ought to be continuously asking for reviews.
Source: Statuslabs
90 Percent Of Visitors Require Less Than 10 Reviews To Form An Opinion About A Business
You understand what people state about first impressions?
Users get their first impression of your businesses through reviews. Generally through less than 10 of them.
If you don't have reviews on your site, consider asking your visitors to compose one.
Source: Martech Zone
Just 6% Of Consumers Don't Trust Consumer Reviews At All
According to consumer review stats, a massive 19 percent of customers constantly rely on online reviews and never a purchase without checking out reviews first.
Source: Statista
Buyers Reading Reviews On A Mobile Device Are 127% Most Likely To Purchase Than Desktop Users
Mobile users choose to get things done quicker. Therefore, buying decisions are made rapidly.
Online reviews are obviously persuasive, yet online marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone
Software Reviews Influence Over 98 Percent Of All Buyers
18% of software buyers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
The Average Review Length Has Actually Become 65% Much Shorter Since 2010
In recent years reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet on twitter.
Source: Review Trackers
15% Of People Do Not Trust Businesses With No Online Reviews
No trust indicates no interactions. 15 percent of prospective consumers will not even consider doing business with a company they can't find viewpoints about.
Source: Statuslabs