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A One Star Increase In Ranking Can Cause A 5% To 9% Increase In Business Earnings
Businesses that treat consumers fairly normally succeed, review websites help make certain of that.
Source: Statuslabs
The Typical Review Length Has Gotten 65% Much Shorter Since 2010
At this present time reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is proportionate to that of a tweet.
Source: Review Trackers
United States Shoppers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews
They focus on various elements of the shopping experience when people read reviews. But according to online review stats, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality in time are the next few considerations for more than 50% of USA customers.
Source: Statista
30% Of Clients Feel Positive About A Business Which Reacts To Online Reviews
Communicating with your clients builds their trust. Even something as basic as responding to their comments and reviews can make them feel valued.
As you might expect, clients who feel this way are more willing to invest more money with a company.
Source: Statuslabs
Majority Of Customers Won't Utilize A Business If It Has Less Than A 4 Star Rating
This stat is among many that illustrate the significance of online rankings. Now that news of consumer fulfillment travels this quick, keeping your consumers pleased is more important than ever.
57% of consumers have searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
Additionally, 11% looked only for businesses with a best five star ranking.
Source: Brightlocal
Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
Positive Reviews Encourage 68% Of Customers To Use Local Businesses
Because the vast bulk of customers read reviews, you'd want yours to be inviting to new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Most Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they have gone to a supplier. Online review trends show people choose to comment if they had a favorable experience, instead of a average or unfavorable one.
Source: Brightlocal
89% Of Consumers Read A Companies Replies To Reviews
Not only do the majority of consumers check out the review replies, 30% of them hold them in high regard. Almost 96% read the feedback to their own reviews.
Source: Brightlocal
When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Aspect
Statistics reveal that reviews were more helpful than TV ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
91% Of Millennials Turn To Online Reviews As Much As Friends And Family
Online review stats position clients' reviews as the most reliable source of recommendations. Online reviews typically carry the exact same weight as suggestions from family and friends.
Source: Brightlocal
15% Of Visitors Don't Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15% of potential customers will not even think about doing business with a company they can't find viewpoints about.
Source: Statuslabs