63.6% Of Consumers Check Out Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics reveal the general popularity of a site can just go so far.

Source: Review Trackers

77% Of Clients Would Post A Review If They Were Asked

More than a 35% would leave a review to advise others about their consumer encounter and 24% would probably direct their review to the company itself.

Over a 26% would be willing to give a review to help other individuals with their decision making process.

Source: Podium

When Buying Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Influential Factor

Stats reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

Consumers Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Buy Than Desktop Users

Mobile users choose to get things done quicker. Purchasing decisions are made rapidly.

Online reviews are clearly convincing, yet online marketers have not always come to appreciate the power of them.

Source: Martech Zone

30% Of Clients Feel Comfortable With A Company Which Responds To Online Reviews

Keeping in touch with your customers creates trust. Even something like reacting to their reviews and comments can make them feel valued.

As you may expect, customers who feel this way are going to spend more money with a company.

Source: Statuslabs

83 Percent Of Customers Do Not Trust Advertising

The standard channels to reach clients aren't as prominent as they used to be. Most users who no longer trust ads select to focus on customers' recommendations online.

Source: Statuslabs

88% Of Executives Judge Reputation Risk As A Top Business Issue

Reputation management stats suggest a company's reputation does not impact just the customers. Potential employees likewise take a look at rankings and read reviews.

Source: Deloitte

15 Percent Of People Don't Trust Businesses Without Online Reviews

No trust indicates no interactions. 15 percent of prospective customers won't even think about doing business with a business they can't discover opinions about.

Source: Statuslabs

73% Of Customers Believe Consumer Reviews Are More Important Than Star And Number Ratings

Online review statistics make it clear individuals aren't pleased with ratings alone.

Customer reviews make the stats appear more genuine which is what the would-be customers are looking for. Almost a 3rd of consumers state written reviews are the only function that makes them believe the sites' reviews are helpful and pertinent.

Source: Fan and Fuel

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company

The star rating is the first thing customers see. Still, users pay attention to other elements as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of US customers.

Source: Statista

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review statistics show user-generated material can do miracles in terms of conversions.

A single review can have a massive effect on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can supply an astonishing 44 percent increase.

Source: RevLocal