Buyers Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done faster. Purchasing choices are made quickly.

Online reviews are obviously persuasive, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

98% Of Yelp's Website Visitors Bought From A Business They Found On The Site

Generally, 142 million consumers check out Yelp each month. This is as good a time as any if you haven't claimed your free Yelp business page.

Source: RevLocal

61% Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars

Generally 2 out of 3 businesses have good and awesome ratings. Just 5% of companies have a ranking below three stars.

Source: Brightlocal

89% Of Buyers Prefer To Read Reviews Using Their Cell Phones

Be it by means of an app or a mobile web browser, people choose to read reviews on their smart phones.

Source: Statista

Consumers Might Invest 31% More With A Business That Has Great Reviews

Focus on this fact. The more detailed other users describe your product and services, the more money you can charge and customer review stats show us exactly just how much more.

Source: Martech Zone

Only 6% Of Consumers Do Not Rely On Consumer Reviews At All

According to customer review statistics, a whopping 19% of consumers constantly trust online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

Reviews Shared On Twitter Can Help Increase Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

88% Of Executives View Reputation Risk As A Top Business Problem

Reputation management stats suggest a company's reputation does not impact just the clients. Potential employees also look at rankings and take a look at reviews.

Source: Deloitte

63.6% Of Consumers Go To Google To Look For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics reveal the basic appeal of a site can just go so far.

Source: Review Trackers

52% Of Customers Rely On A Product More If It Has Negative Reviews As Well

We already touched upon the negative and positive reviews and their result on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Consumers expect to see some unfavorable reviews.

Source: Capterra

Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions

Facebook is currently the most popular social network which can likewise affect our buying decisions.

According to social media reviews statistics, Facebook affects more than half of users' purchase decisions.

Facebook reviews stats reveal that four out of five users are more likely to rely on a local business if it has positive reviews.

Source: RevLocal

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

71% Of Millennials Search Consumer Reviews Of Expert Services

More than half of all people in need of an expert service rely on online reviews.

According to online reviews statistics, 59% utilized online reviews to select a lawyer or a doctor.

Younger people (age 18-35) are a lot more inclined to employ a professional based on online reviews. Only 19% of millennials will think about hiring an attorney without any.

Source: Thomson Reuters

49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency as well.

The share of consumers, who take note of the variety of reviews is presently at 46%.

Source: Brightlocal

A One Star Increase In Score Can Result In A 5% To 9% Boost In Business Revenue

Businesses that treat clients well generally succeed, review sites help make sure of that.

Source: Statuslabs

More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone