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88% Of Executives Regard Reputation Risk As A Top Business Problem
Reputation management stats show a company's reputation does not impact just the consumers. Prospective employees also look at rankings and take a look at reviews.
Source: Deloitte
15% Of Users Do Not Trust Businesses Without Online Reviews
No trust indicates no interactions. 15% of possible clients will not even consider doing business with a business they can't find opinions about.
Source: Statuslabs
Favorable Reviews Motivate 68 Percent Of Customers To Choose Local Businesses
Because the large bulk of consumers read reviews, you'd want yours to be appealing to new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
49% Of Consumers Consider The Number Of Online Reviews As A Vital Factor In Their Purchasing Decision
Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency too.
The share of customers, who pay attention to the variety of reviews is presently at 46 percent.
Source: Brightlocal
Software Application Reviews Influence Over 98 Percent Of All Buyers
18 percent of software application buyers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on just 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
30% Of Customers Feel Comfortable With A Company Which Reacts To Online Reviews
Staying connected with your customers creates trust. Even something like responding to their remarks and reviews can make them feel valued.
As you might anticipate, clients who feel this way are more willing to invest more cash with a company.
Source: Statuslabs
63.6 Percent Of Consumers Visit Google To Look For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.
These online review statistics reveal the general appeal of a site can only go so far when it concerns trust.
Source: Review Trackers
If They Were Asked, 77% Of Consumers Would Undoubtedly Post A Review
More than a 35% would do it to advise others about their client encounter and 24% would likely direct their review to the business itself.
Over a 26% would be willing to submit a review to assist other individuals with their choice making process.
Source: Podium
89% Of Clients Browse A Businesses Replies To Reviews
Not only do most clients read the review replies, 30% of them value them highly. Almost 96% read the feedback to their own reviews.
Source: Brightlocal
Clients Might Invest 31 Percent More With A Business That Has Fantastic Reviews
Pay attention to this fact. The better other users describe your services or product, the more cash you can charge and customer review stats show us exactly just how much more.
Source: Martech Zone
Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process
Let's say you want to buy a brand-new car and there are several models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.
With the help of other customers, you manage to choose one that works for you. That's how positive reviews convert customers into customers.
Source: Consumer Affairs
Google Represents 57.5% Of All Reviews Globally
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
A One Star Boost In Score Can Result In A 5% To 9% Increase In Business Earnings
Businesses that treat consumers fairly usually succeed, review websites help ensure of that.
Source: Statuslabs