Only 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of businesses actually utilize them.

Although we now know why consumer reviews are so effective, many businesses obviously don't.

Source: LsaInsider

When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Influential Factor

Statistics reveal that reviews were more beneficial than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

The Average Review Word Count Has Actually Gotten 65% Much Shorter Since 2010

Now a days reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

49% Of Customers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Buying Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency too.

The share of customers, who focus on the number of reviews is presently at 46 percent.

Source: Brightlocal

83% Of All Younger Buyers Were Asked To Submit A Review Recently

Of those invited, 80% of customers did give a review. Overall, businesses have actually asked 66% of all consumers to post a review on their business.

Source: Brightlocal

90 Percent Of Buyers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals say about impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your site.

Source: Martech Zone

61 Percent Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars

Typically two thirds of companies have great and awesome scores. Only 5% of companies have a rating below three stars.

Source: Brightlocal

Since They Want To Purchase A Product Or A Service And Desire To Get The Facts About The Businesses Items And Services, 82% Of Customers Go To Review Websites.

Users come due to the fact that they have actually already formed a buying decision. The majority of them (89%) buy within a week of their visit.

Source: RevLocal

More Than Half Of Customers Aged 25-34 Wrote Reviews

According to Statista, the more youthful generations are reportedly the more vocal ones.

Source: Statista

More Than Half Of Consumers Will Not Utilize A Service If It Has Less Than A 4 Star Score

This stat is among many that highlight the importance of online scores. Now that news of client complete satisfaction travels this fast, keeping your customers delighted is more important than ever.

57 percent of customers have looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

Additionally, 11 percent looked only for companies with an ideal five star score.

Source: Brightlocal

Unfavorable Reviews Can Improve Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive force for users to spend more time on your site. According to online review stats, individuals devote more than 5 times as long on a website when they read negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95 percent suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

63.6% Of Consumers Visit Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

These online review stats show the basic popularity of a website can only go so far when it comes to trust.

Source: Review Trackers

Google Represents 57.5 Percent Of All Reviews Across The Globe

Google is in the lead here, followed by Facebook as a remote second.

These the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

67% Of Customers Suggest Reviews Are A "Extremely Crucial" Factor When Selecting A Solution Provider

Reviews have a huge effect on their decision when consumers have to select a solution provider.

Source: DemandGenReport

73% Of Consumers Think Consumer Reviews Are More Important Than Star And Number Ratings

Online review statistics make it clear people aren't satisfied with ratings alone.

Consumer reviews make the statistics appear more genuine which is what the prospective consumers are searching for. Nearly a third of customers say composed reviews are the only function that makes them think the websites' reviews are relevant and beneficial.

Source: Fan and Fuel