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15% Of Users Do Not Trust Businesses Without Having Online Reviews
No trust implies no interactions. 15 percent of prospective consumers will not even think about doing business with a company they can't discover viewpoints about.
Source: Statuslabs
72 Percent Of Clients Won't Take Action Unless They Read Some Reviews
Regardless of how enticing your marketing is, you still need client reviews. There is no other way around it. Consumers are still ready to hear you out, however they rely on other people more.
Source: My Testimonial Engine
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company
The star ranking is the first thing consumers see. Still, users take note of other elements too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of United States customers.
Source: Statista
64 Percent Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who read client reviews, agree that it increases their purchasing confidence.
Companies use the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of businesses question the integrity of online reviews. However, they recognize the enormous impact user ratings have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.
Source: Career Arc
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of US Clients
24% of US consumers consider reviews as 'incredibly influential'.
To highlight the importance of online reviews and ratings, did you know that 81% of customers will pay more for a product with reviews and those same clients are also ready to accept slower shipping times for such items.
Source: Turntonetworks
A One Star Boost In Score Can Cause A 5% To 9% Increase In Business Income
Businesses that treat consumers honorably normally succeed, review websites help ensure of that.
Source: Statuslabs
53% Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's consumers are wary and desire the very best bang for their dollar. It's no surprise that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
A Solitary Business Review Can Lift Its Conversions By 10 Percent
Online review stats reveal user-generated material can do miracles in terms of conversions.
A single review can have a massive influence on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can offer an astonishing 44 percent increase.
Source: RevLocal
More Than Four Negative Reviews About A Business Or Product May Reduce Sales By 70%
One negative review is enough for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
90 Percent Of Users Require Less Than 10 Reviews To Form A Viewpoint About A Business
You know what people say about first impressions, right?
Users get their first impression of your businesses through reviews. Generally through less than 10 of them.
Consider asking your visitors to write one if you do not have reviews on your website.
Source: Martech Zone
83% Of Consumers Don't Trust Advertising
The standard channels to reach consumers aren't as prominent as they utilized to be. The majority of users who no longer trust ads choose to focus on consumers' suggestions online.
Source: Statuslabs